Operations Insights

A monthly newsletter for professionals involved in onsite apartment operations and maintenance, with insights on trends, best practices, services and ideas for you to consider during day-to-day operations.

Apartment Industry Embraces Automated Leasing

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Virtual leasing assistants bring greater convenience and efficiency to today’s 24/7 prospective resident. The era of automated leasing is upon us. And it may not be an exaggeration to say that the pandemic created 10 years’ worth of apartment industry technology in about 100 days. Smart-home…

U.S. Rents Continue Exponential Growth Pace

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Rents across U.S. continue climbing—localizing in larger, tech markets. Rising rents across the U.S. are not backing down after another jump in September. The monthly rental report from Realtor.com shows September rents are up 13.6% year over year (YoY)—about four times higher than pre-pandemic…

Ancillary Income: It’s Not a Game of Hide-And-Seek

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Services help highlight ways to increase secondary income.   The term "ancillary income" has a positive perception among apartment industry professions. Unfortunately, when its charged to the resident, it's often translated into one of the most negatively perceived words in the English…

Occupancy Soars to Record Rate

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U.S. occupancy rates climb across metros, backed by Class C apartment growth. Market-rate apartment occupancy is at a record high. According to a RealPage analytics blog by Chief Economist Greg Willett, occupancy is at 97.3%, 230 basis points (bps) higher than what is considered a healthy rate of…

Developing An Emergency Preparedness Plan to Manage Supply Chain Disruptions

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The first component of a preparedness plan is to develop contingencies and solutions with multiple suppliers.   Public safety emergencies such as COVID-19 are challenging for everyone in a multitude of ways. In the rental-housing industry, economic pressures can escalate quickly in times of…

Marketing Your Community’s Positive Resident Experience

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Three ways to help make prospects aware that your current residents are happy. So, you’ve succeeded in creating a relatively positive resident experience at your property, but how do you effectively market it? After all, your property is providing a service, probably the most important service of…

Meet Gen Z: Understanding the Next Generation of Renters

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Social media and fast website loading times grab the attention of the Digital Generation.  Maybe they weren’t born with a mobile device in their hands, but that’s not an extreme exaggeration; the Gen Z demographic has grown up exclusively in the digital age.  …

Apartment Vacancies at All-Time Lows

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Apartment vacancy rates register lows not seen in decades. Apartment vacancies are at an all-time low—again—going back three decades. September was the fourth consecutive month of record-breaking low vacancies at only 2.7%, according to a RealPage analytics blog by Jay Parsons, Deputy Chief…

Technology Revolutionized Remote Property Management

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While technology was needed immediately to maintain operations during the early stages of the pandemic, it is important to assess whether these solutions are temporary or viable in the long term. Virtual technology was a necessity during the pandemic as operators rewrote their practices and…

AI Driving Leasing Efficiency, Consistency

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Improving customer service and built-in conveniences for leasing teams through integration.  Multifamily housing operators often see the greatest benefits from new innovations when the technology doesn’t need to be managed by onsite teams. As a result, more management companies are…