Industry Trends

Challenging Times for the Rental Housing Industry

By Paula Munger and Erioreoluwa Bajomo | | Updated

Overview Insurance, insurance, insurance: it dominated discussions of the apartment industry in 2022 and 2023, but evidenced by data in this report, the financial pain of operating apartments did not stop there. Cooling demand, along with increased competition from new supply and high interest…

Property Management Industry Pulse 2023

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In April 2023, the National Apartment Association (NAA) conducted a survey, sponsored by AppFolio, of more than 2,000 property management industry professionals to uncover their most pressing challenges. This report delves into these challenges — and the solutions being employed to contend…

The Voice of the Property Manager

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The Voice of the Property Manager Assessing the State of Property Management Image The National Apartment Association (NAA) conducted a survey of property managers, sponsored by MRI Software, in November 2022. More than 2,000 industry…

2021 Income/Expense IQ Executive Summary

By Paula Munger and Leah Cuffy | | Updated

Coming off a year in which the apartment industry arguably turned in its best performance on record, owners and operators are facing more challenges in 2022. Persistent inflation, higher interest rates and a stubbornly tight labor market translate into elevated operating costs, while sagging…

Property Management Industry Pulse 2021

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Top Challenges and Needs in Rental Housing In July and August 2021, AppFolio sponsored an online survey of rental housing providers in the United States, conducted by the National Apartment Association (NAA) and ndp | analytics. The survey, which received a total of 1,048 responses, focused on the…

The Complexities of the Digital Generation: Insights From the NAA/SatisFacts/ApartmentRatings Survey on Gen Z

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Generation Z prevails above other generations as the most ethnically diverse and best educated. To better understand housing trends for this generation, the National Apartment Association in partnership with SatisFacts/ApartmentRatings conducted a survey of Gen Z renters in November/December…

Technology in Apartment Living: Are We as Smart as We Think?

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During the latter half of 2016, the National Apartment Association (NAA) conducted a nationwide amenity survey. Apartment community owners and operators were supplied with a list of 43 amenities and asked which ones they had upgraded or added during the previous two years. Of these amenities, five…

The Transformation of Parking

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Multiple factors are converging to disrupt everything we know about parking: Its physical structure, format, design, cost and, perhaps most important, demand. The urban revival leading to a reduction in the need for parking, electronic vehicles, autonomous vehicles and the sharing economy as it…

Adding Value in the Age of Amenities Wars

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From helipads to breweries to concierge services that can just about read a resident’s mind, amenities have been a hot topic in the apartment industry for years, and the bar just keeps getting higher. For apartment owners and operators who have neither the capital nor even the demand for these over…