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Supplier Wire- March 2011

The Supplier Wire, Presented by the National Apartment Association

Issue Spotlight

» 2011 Education Conference & Exposition

Exhibit Space
Schedule At A Glance

Exhibitor Prospectus

» 2012 Student Housing Conference & Exposition

» Exhibitor Success & ROI Center

» The Secrets of Cost Cutting

Web Links

» 2011 Education 
 & Exposition

» 2012 Student Housing Conference & Exposition

» 2011 Apartment Revenue Management Conference

» Exhibitor Success & ROI Center

» NAA Website

» NAA Buyers Guide

» Join NAA

Contact Us

» Lorna Rivero, Assistant 
   VP of Sales

 [email protected]

» Heather Teplitz, Sales 

[email protected]


Special Opportunities

» Exhibit Information
2011 Education 
 & Exposition
  2012 Student Housing
  Conference & Exposition

» Opportunities for 

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  units Magazine
  NAA Community Site

» Join the NSC

Past Issues

» April 2011
» March 2011
» February 2011


Welcome to the Supplier Wire - March


Sign up to exhibit at the upcoming 2011 NAA Education Conference & Exposition, June 23-25, 2011 at Mandalay Bay Convention Center in Las Vegas! 

If you are a supplier in the apartment industry, this trade show is clearly a wise investment.  With eight exclusive non-competing exhibit hours, this is the place to showcase your products and services in front of key apartment industry decision makers who are both in the field and directly involved in purchasing.

This event will be your opportunity to Educate, Energize and Empower yourself to do your job more effectively, advance your career and help exceed your organization’s goals.

This year’s featured speakers are:


Condoleezza Rice
Secretary of State
(2005 - 2009)

Daniel Pink
Best-Selling Author

Thought Leaders
Read details about these exciting sessions led by topical experts Kevin Carroll, Bonnie St. John, Anne Rhoades, and Christine Cashen.


Is your competitor exhibiting? Search the 2011 Exhibitor List

Make sure to check out the Exhibitor Prospectus for more details!





HOT Exhibiting ROI Topic:  Staffing for Success

Whether your exhibit ends up as an investment providing a solid return or simply an expense will come down to the people staffing your exhibit.  When you strip away all the lights, sounds, products and exhibit architecture from the exhibit floor you end up with an industry specific marketplace where people meet face-to-face to talk and do business.  And only your staff can talk and do business.  Effectively working a trade show requires a person to recognize…Click here to read more.


Student Housing Conference & Exposition

Thank you to all of our 2011 NAA Student Housing Conference & Exposition Exhibitors. 

NAA is currently working on securing a location/date for the 2012 NAA Student Housing Conference & Exposition; Exhibit details will be available soon!


10 Small-Booth Graphics Mistakes

Learn what not to do with your 10-by-10 graphics by Linda Armstrong, EXHIBITOR magazine 2009

Mistake 1: Too Many Words
Rule: Use a maximum of six to 10 words.
Mistake 2: The Wrong Words
Rule: If you talk benefits, attendees will listen

Mistake 3: Competing Colors
Rule: Use light over dark or dark over light text combinations.
Mistake 4: Artsy Fonts
Rule: Use serif or sans-serif styles and no more than two fonts per graphic

Mistake 5:Tiny Type
Rule: Text must be a minimum of 4-inches tall.

Make sure to check the April Supplier Wire for the remainder five graphics mistakes!