Publications

Improves Retention

Operations Insights

An Onboarding Process that Improves Retention

Research says that employees who attended a well-structured onboarding program are 69 percent more likely to remain at the company for up to three years. Find out how to build an onboarding program that will keep new associates with you.Recruiting...

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Fraudulent Resident Applications

Operations Insights

Concern Growing About Fraudulent Resident Applications

A recent study finds that the majority of property management companies have been affected by fraud, but due to the emerging nature of the problem,...

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military veterans careers

Operations Insights

Find a Few Good Men (and Women)

Former military members and their spouses can be great assets onsite.Want to fill your labor void and help those who serve? Jonathan Nix, Senior...

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Curb Appeal Upgrade

Operations Insights

Simple Ways to Upgrade Curb Appeal

Though most of your prospects find your property through the Internet, curb appeal matters. Find out how to upgrade yours.Making your community...

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Operations Insights

What to Do When Your Leads Aren’t Converted

If you are not closing, cutting price is a last resort. Here’s what to do instead.Leads do not always equal more leases. In fact, only abo...

convert lease leads

Operations Insights

Build (and Keep) a Maintenance Dream Team

How to hire quality maintenance technicians and keep them in the fold. Debra Cash doesn’t hesitate when asked about the importance of maintenan...

Maintenance Dream Team

Operations Insights

Self-Guided Tours Open Doors to Closing Sales

More apartment operators are opening the door to the idea of self-guided tours for their prospective residents.Apartment communities find that...

self-guided tours

Operations Insights

For Maintenance, Appearance is Important

A clean uniform goes a long way for maintenance technicians.Apartment maintenance can be a dirty job, but that does not mean techs should show...

Maintenance Appearance

Operations Insights

When You Should Perform an Inspection

While inspections are common at move-in and move-out, there are times when you may need to drop in on a resident.You can’t simply enter a resident...

Industry Insider, Operations Insights

How Reviews Can Improve Operations and Marketing

Communities with better scores often enjoy lower turnover rates, higher renewal increases and higher average rental income increases.Since the...

Improve Operations and Marketing

Publications

units Magazine is a full-color trade publication featuring news and newsmakers in the apartment housing industry.

APTly Spoken Blog

NAA's award-winning blog showcases featured bloggers from all sectors of the apartment industry covering Economic Issues, Green Issues, Marketing, Operations and more. Several NAA staff also blog about their respective subject matter as an added benefit to the readership.

The Industry Insider

Industry Insider is a weekly newsletter where you will find a quick summary of noteworthy articles pertaining to our industry.

CampusConnex is a monthly newsletter for professionals in the student housing community and includes insights on trends, best practices, services and ideas to consider in the student housing business.

Marketing Buzz is a monthly newsletter containing trends, tips and articles on the marketing and leasing of apartment homes.

Operations Insights

Operations Insight is a monthly newsletter for professionals involved in onsite apartment operations and maintenance. This email newsletter has insights on trends, best practices, services and ideas for you to consider during day-to-day operations.

Apartment TECHniques

Apartment TECHniques is monthly newsletter that delivers the latest trends in technology for today and tomorrow.

Apartment Advocate

This monthly publication combines all aspects of apartment industry advocacy into one go-to resource. The Apartment Advocate highlights key developments and viewpoints in industry public policy at all levels of government, and helps NAA members explore advocacy pathways.

Connect with NAA

Connect with NAA is a monthly column from the NAA Chairman provided on the third of the month for the following month's publications.

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