How to Market to International Students
It’s challenging enough trying to communicate with an 18-year-old. An 18-year-old who doesn’t speak English as their native language? Wel...
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2015 Key NAA/NMHC Accomplishments
It's important to look back at all that NAA/NMHC accomplished together with you, our members, in 2015. There's a lot to be proud of because our...
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10 Things To Avoid in Graphic Design
Kimberly Provo Administrative Assistant, Training and Marketing Fogelman Management Group Memphis 1. Plagiarism. Aside from copyright issues—an...
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Spring Into Action for RPM Careers Month in April
If you’re a regular on Twitter, keep your eyes peeled this April for “selfies” from Winthrop Management in Texas celebrating RPM Careers Month. Winth...
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Next Gen: Christina Baragar
Christina Baragar Association Executive, Property Management Association of West Michigan Volunteer Positions: NAA NEXT GEN Committee (both...
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Must-Have Tools for Maintenance Techs
If a tool breaks or maintenance doesn’t have the right tool for the job, work on that project or repair is at a standstill until they replenis...
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The Powerful Effects of Rebranding Apartment Marketing Collateral
  Apartment marketers explain the value of rebranding their communities in an interesting and cost-effective way. They make the case...
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Construction Labor Shortage Continues in 2016
Labor shortages became a big issue for builders in 2015 and Meyers Research forecasted that the issue would carry into 2016 because the shortages...
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The Door Is Always Open
NAA's member benefit program saved participants over $7 million on products and services in 2015.Think of all the things $5.3 million dollars...
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NAA Open Door logo, with text underneath reading
Solving the Security Deposit Dilemma
Affordability for 65 million Americans seeking rental housing is a greater financial burden, and not just from increasing rents. Increased...
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Apps for Apts
Some of the bugs of the early stages of resident apps have been remedied.Steve from unit No. 313 had every intention of paying his...
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Apartment SEO: Cheats, Hints & Hacks
Looking for practical ways to immediately boost your apartment SEO? Well, get ready to geek out!Search-engine marketing displays a constantly...
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Mobile Payments: More Than A Trend
Residents are given the freedom to pay rent online in any way they choose.From seniors to Millennials, mobile technology has become a way of...
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Making Apartments Future Proof
Connecting residents to the Internet with 1 gigabit of fiber is today's way of meeting demand.Today, the average household has more than six...
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Making Cell Coverage Moot
Providing Wi-Fi calling through VoLTE is the next great thing. Wi-Fi calling will eliminate the need to fix poor cell signals in student...
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Gone Phishin'
Email phishing scams are becoming more sophisticated. Learn to spot red flags and train your employees on how to recognize them and prevent unwanted...
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Sitting Pretty
Apartment management companies are the place to be for technologically fluent job candidates.It wasn't long ago when a property management company's...
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Seat at the Table
With the right hires, apartment supplier companies join the technology reputation upgrade.The apartment industry is shedding its reputation as...
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Google Micro-Moments: What Multifamily Companies Need to Know
Today's savvy apartment marketer needs to understand what Google calls "micro-moments" to learn how to drive prospects to your property websites,...
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2016: A Year for Time-Saving
For the residential property management industry, 2016 might well be the "year of time savings." There is nothing that a property manager desires...
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Integrating New Technologies Into Apartment Housing Operations
Looking to make the move to electronic? Don't log in before reading this first. Apartment owners and operators both big and small are facing...
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