MEETINGS & EVENTS

APTvirtual Schedule

All times listed are in Eastern Standard Time.

PDF Schedule

Wednesday, November 04

9:00AM
11:30AM
Braindates
11:30AM
12:10PM
Game Changer: Eric Boles - Moving to Great

Speakers

Name: 
Eric Boles
12:15PM
7:00PM
Braindates
12:20PM
1:00PM
Work Orders in a Remote World: Real-Time Project Management
Simulive
Maintenance

Property management is experiencing profound changes in day-to-day operations – from restricted unit access to new sanitizing procedures for common areas. Mid-pandemic, maintenance techs are juggling unruly lists of work orders, new PPE requirements, and communication breakdowns. Organizing urgent maintenance backlogs and incorporating real-time technology tools is even more critical during COVID-19. With resident-performed inspections and seamless project management processes, operations teams can continue to minimize unit downtime, drive staff and resident satisfaction, and demonstrate better NOI results across their property portfolio. Our panel of multifamily operational experts discusses how.

Speakers

Name: 
Alex Cuenca
Job Title: 
Director of Asset Performance
Company: 
Maxus Properties
Name: 
Carrie Cuadill
Job Title: 
Vice President of Asset Management
Company: 
Sequoia Equities
Name: 
Nick Hecox
Job Title: 
Director of Maintenance
Company: 
Al Angelo Company
12:20PM
1:00PM
The Apartment All Stars Present: No Amenities? No Problem!
Simulive
Leasing

You've undoubtedly seen it: the spectacular glass-bottom pool on the roof of a Houston high-rise. These wow factors are awesome, but what if you don't have amenities like a studio for would-be musicians; or a catering kitchen; or a co-working space? Maybe you don't even have a pool at all, but don't despair! We've got you covered with the freshest and best non-amenity amenities you've ever heard of! Learn all about building hugs, alternative landscaping, VIP parking, model furniture purchase programs, tours, events and more! Get there early as the Apartment All Stars always run out of seating!

Speakers

Name: 
Lisa Trosien
Job Title: 
President
Company: 
ApartmentExpert.com
Name: 
Kate Good
Job Title: 
Partner, SVP Multifamily Development and Operations
Company: 
Hunington Residential
Name: 
Jacqueline (Jackie) Ramstedt
Job Title: 
Principal, CMO Chief Motivational Officer
Company: 
Ramstedt Enterprises, Inc.
Name: 
Toni Blake
Job Title: 
President
Company: 
Totally Toni
12:20PM
1:00PM
Overcoming Customer Service Fatigue: Keep Your Sanity and Your Customers
Simulive

"The customer is always right!" "Service with a smile!" "If we don't take care of our customers, someone else will." You've no doubt heard these sayings during your career-and they sound great don't they UNTIL the customer is wrong; or their words and actions remove the smile from your face; or if you actually want someone ELSE to take care of your customers! Customer service isn't easy because dealing with customers isn't easy. Customer service fatigue is real, and it happens to everyone! If you are a customer service professional (or lead a team of customer service professionals) it is crucial that you know how to be your best you, every day. In this session you'll discover the secrets of reducing or preventing customer service fatigue by learning how to take care of yourself first; how to take control of your day to reduce overwhelm and stress; how to manage your emotions and expectations; how to set yourself up for success each day.

Speakers

Name: 
Rommel Anacan
Job Title: 
President
Company: 
The Relationship Difference
12:20PM
1:00PM
Don’t Get Sued Recovering Bad Debt…Get Paid!
On-Demand
Legal/Fair Housing

Understands ways on reducing lawsuit risk without impacting the ability to recover bad debt. Uncover what is landing property managers in court to the steps some companies are taking to learn from their mistakes. Understand what can happen if all fails and suit is filed. With the right understanding and defined goals, what to do is as simple as 1-2-3.

Speakers

Name: 
Bryan Ellsberry
Job Title: 
Sr Vice President of Ancillary Services
Company: 
Mid America
Name: 
James Neely
Job Title: 
VP, Sales and Marketing
Company: 
Hunter Warfield, Inc
Name: 
Eddie Yarmer
Job Title: 
Principle
Company: 
Yarmer Advisors
12:20PM
1:00PM
Avoiding the Landmines of Mixed-Use Property Management, Within a COVID-19 Environment
Simulive
Industry Trends

What happens when retail, residential, office and hotel spaces come together in one development? It broadens the scope of real estate management. Mixed use assets are a growing trend, and the demand for combining full-amenity residential space with office, retail, and even hotel space is exploding. The National Real Estate Investor says that mixed-use developments are becoming one of the most popular product types in the U.S., accounting for $1.26 trillion in construction spending in 2017. Managing the dynamics of these properties requires unique skills that blur the lines between residential and commercial property management.

Speakers

Name: 
Jesse Miller
Job Title: 
Director of Real Estate | NAAEI Faculty Member
Company: 
Greystar Real Estate Partners
Name: 
Chip Watts
Job Title: 
President
Company: 
Watts Realty Co., Inc.
Name: 
Donna August
Job Title: 
Vice President, Marketing & Business Development
Company: 
IREM, Institute of Real Estate Management
12:20PM
1:00PM
Amenities Reevaluated in Post-pandemic Times
Simulive
COVID-19

The amenities war continues to escalate, with some multifamily resident experiences resembling the level of hospitality expected at 5 star hotels. Yet with the demand for more and better amenities outpacing the capacity of onsite teams, community managers are not always finding outsourcing to be easy or satisfactory. Behind the smoke and mirrors, economics and the path to scale differ widely between third party amenity service models. This discussion focuses on what’s really working and what is not in terms of quality execution, resident adoption and which amenities are truly value-add versus nice-to-have.

Speakers

Name: 
Sheri Druckman
Job Title: 
Vice President
Company: 
Sares Regis Group
Name: 
Tami Fossum
Job Title: 
Executive Director
Company: 
GEM Management, LLC
Name: 
Syd McDonald
Job Title: 
Senior Vice President of Sales
Company: 
Valet Living
Name: 
Nancy Goldsmith
Job Title: 
Director of Property Operations
Company: 
Bozzuto
1:00PM
4:00PM
Exhibit Hall Hours
2:00PM
2:40PM
The Evolution of Performance Metrics: How a Global Pandemic Decimated Benchmarks
On-Demand
Marketing

The market was evolving faster than ever before, but when COVID-19 hit American borders, multifamily shifted mentality from revenue growth to risk mitigation, prevention of revenue loss and supporting residents. As we look forward, there is a new set of variables to consider when assessing market conditions. This session will dive into the new data operators are using to make smart decisions, maximize ROI and share the different technologies that are helping them be successful.

Speakers

Name: 
Ryan Perez
Job Title: 
Vice President of Marketing
Company: 
CF Real Estate
Name: 
Virginia Love
Job Title: 
Industry Principle
Company: 
Entrata
Name: 
Joe Coleman
Job Title: 
COO
Company: 
Decron Properties
2:00PM
2:40PM
Taking Care of Your True Assets, Your People
Simulive
Leadership

“The most valuable asset of a 21st-century institution will be its knowledgeable workers and their productivity,” says management guru Peter Drucker in 1999. If you believe that employees are your human capital, create a healthy work environment and provide them with the tools and support to do their jobs effectively. Instead of just focusing on the bottom-line, why not invest in the people responsible for the bottom-line? Reviewing how often your teams, both on-site and corporate, are under-utilized or under-developed, boils down to four strategic areas of change.

Speakers

Name: 
Jacqueline (Jackie) Ramstedt
Job Title: 
Principal and CMO Chief Motivational Officer
Company: 
Ramstedt Enterprises, Inc.
2:00PM
2:40PM
Privacy, Data, and the Future of Internet-Driven Amenities
Simulive
Legal/Fair Housing

How can multifamily properties continue to offer internet-driven resident services, while safeguarding resident data and complying with new legislation? A lively panel discussion with a unique mix of perspectives will discuss how multifamily managers should prepare for the quickly evolving landscape of data-driven amenities. Walk away with an understanding of how to best protect your residents’ data and security, while still offering best-in-class internet services.

Speakers

Name: 
Mark Zikra
Job Title: 
Vice President of Technology
Company: 
CA Ventures
Name: 
Jonathan Treble
Job Title: 
CEO and Founder
Company: 
PrintWithMe, Inc.
Name: 
Kaylee Cox Bankston
Job Title: 
Privacy & Data Attorney
Company: 
Manatt, Phelps & Phillips, LLP
Name: 
Jeniece Martinez
Job Title: 
Sr. Technology Risk Program Manager
Company: 
Lennar Multifamily Communities
2:00PM
2:40PM
Preparing Your Organization for Automation of the Apartment Rental Industry
Simulive
Technology

Over the course of the next decade, the entire resident lifecycle will become automated. Is your organization ready? From applicant screening to alternative security deposits, every aspect of front-office operations is going digital. Many aspects of automation are available for deployment today, but which are right for your property and at what cost? Learn where automation is headed, what technologies you must have and what pitfalls to avoid during this deep dive on how technology and automation will impact property management operations in the years ahead.

Speakers

Name: 
Terri Nicholson
Job Title: 
VP of Strategic Accounts
Company: 
Domuso
Name: 
Vanessa Siebern
Job Title: 
Senior Vice President
Company: 
FPI
Name: 
Kerri Davis
Job Title: 
Partner
Company: 
Elmington Property Management
Name: 
Terry Danner
Job Title: 
CEO
Company: 
SightPlan
2:00PM
2:40PM
Power Up! Your Personal Impact and Influence In Times of Crisis
Simulive
COVID-19

Advancing your career and enhancing your effectiveness as a leader involves moving from being known as an effective manager of execution to being a strategic leader and influencer of others. So how can you most effectively develop and demonstrate those skills and behaviors? Getting buy-in to your ideas, being heard in meetings where often times you just attend and influencing others are essential. Couple that with how to strengthen your business acumen and putting on your learning lens and you are well on your way to power up your personal impact and influence.

Speakers

Name: 
Steven Fretwell
Job Title: 
Vice President Learning and Leadership
Company: 
Bozzuto
Name: 
Pam Jones
Job Title: 
President
Company: 
Crescendo, LLC
2:00PM
2:40PM
Make a Decision Already!
Simulive
Leadership

What to wear? What to eat? Which email to answer? Which email to forward to everyone in the office? For some, making a decision is easy, but for others it means the possibility of making a mistake. In the book, Thinking, Fast and Slow, Nobel Prize Winner, Daniel Kahneman explains how decision making is ruled by two mental systems – the fast brain & the slow brain. Understanding these two personalities in the brain will help you empower your teams to make decisions without you.

Speakers

Name: 
Stephanie Naylor
Job Title: 
President
Company: 
Flooring Warehouse
Name: 
Colleen Grahn
Job Title: 
President
Company: 
CREA Management
2:00PM
2:40PM
I Can Fix It, But Can I Manage It…Especially Now.
On-Demand
Maintenance

Adversity is the mother of invention, but desperation leads to disaster! With the challenges of maintenance staffing, exacerbated by the recent pandemic, and overstressed maintenance teams, employee turnover and vacant days have increased in this role that was already struggling to hire. As a result, Maintenance Techs are often placed in the Lead Maintenance position with no leadership or crisis management experience. Learn some critical communication, follow up, follow through skills and actions you can take for industry success.

Speakers

Name: 
Mary Gwyn
Job Title: 
CPM, Chief Innovator
Company: 
Apartment Dynamics
Name: 
Mark Cukro
Job Title: 
President
Company: 
Plus One, Inc.
Name: 
Pattie Woods
Job Title: 
Vice President Training and Development
Company: 
Fogelman Properties
2:50PM
3:30PM
The Future of Connectivity is Chaotic, Can You Handle It?
Simulive
Technology

Whether you run an apartment community, student housing or senior living community, tenants of all ages expect fast, connected experiences that make their lives better and easier. But making these connected experiences a reality requires property owners to invest in innovative technology powered by high-speed WiFi. Today’s influx of connected devices is just the beginning of the deluge. By 2025, there will be more than 75 billion IoT-connected devices worldwide. Leave prepared to take control of the chaos by providing a managed WiFi network that can scale to handle new devices, meet resident expectations and future-proof your properties!

Speakers

Name: 
Steve Singlar
Job Title: 
Co-Founder, President & CEO
Company: 
Single Digits
Name: 
Harmar Thompson
Job Title: 
Executive Vice President and Principal
Company: 
LCOR, INC
2:50PM
3:30PM
Pandemic Performance: Know Your Comps, Streamline Operations, Make Proactive Decisions
Simulive
COVID-19

Lockdowns forced the industry to examine new data to power through the pandemic. By closely watching leading indicators like traffic, leasing, occupancy and net effective rent, savvy operators were able to better adjust pricing practices. But gathering this data for comps is complicated and riddled with errors. Excel spreadsheets, property calls and macro-level data offer limited visibility into competitors and performance. Examine the methods to drill-down to micro-level data, the operational benefits of various comp data collection practices as well as real-world examples of how focusing on leading indicators drove proactive decisions during the pandemic chaos.

Speakers

Name: 
Jasmine Greene
Job Title: 
Vice President
Company: 
Maverick Residential
Name: 
Blerim Zeqiri
Job Title: 
Co-founder and CEO
Company: 
Radix
2:50PM
3:30PM
Lost in Translation: Finding Common Ground in Maintenance and Leasing
Simulive
Maintenance

On any given day, the maintenance and office teams are like two ships passing in the night. Each team speaks their own language, but to truly be successful both must learn how to communicate and work together.  This session will explore the impact this disconnect has on renewals, reputation and employee engagement while offering real world solutions that work.  Hear from experts in operations, maintenance, marketing and research as they share tested methods to inspire exceptional results and sustain a culture of true customer service, teamwork and elevated resident satisfaction.

Speakers

Name: 
Kristie Arnst
Job Title: 
President
Company: 
Pepper Pike Capital Partners
Name: 
Angel Davilla
Job Title: 
National Maintenance Trainer
Company: 
Monarch Investment and Management Group
Name: 
Stephanie Linton
Job Title: 
Marketing Specialist
Company: 
Dart Properties
Name: 
Callaghan Wise
Job Title: 
CFO
Company: 
Smart Apartment Solutions
2:50PM
3:30PM
Leveraging Renovation Innovation: Strategies to Maximize Your Value-Add Investments
Simulive
Operations

Whether your communities are undergoing a major or minor renovation program, the key objective is to maximize payback periods and return on investment. Covid has certainly impacted value-add strategies during 2020. How are owners and investors managing capital during this time? What actionable metrics are most impactful to success – and how have they changed? How will value-add strategies impact owners and the market in 2021?
In this session multifamily renovation leaders will share best practices and the innovative tools and solutions they have implemented Post Covid to ensure their renovation programs are carried out in an efficient manner from the planning and buy-in stage through to the execution on-site.
In addition to tools that streamline the renovation planning and management, there are an endless number of evolving interior and exterior building products and solutions that are specifically designed for renovations. How do you know which ones may be a good fit for your communities? We will explore case studies from our panelists on several products and solutions that have been the most effective in creating time and cost efficiencies.
We will also hear the value of being able to pull accurate data they need for a holistic ROI analysis in real-time; and current day examples of how they are using the data to make decisions or course correct if needed.

Speakers

Name: 
Michael Duffey
Job Title: 
Director, Portfolio Investments
Company: 
Balfour Beatty Communities
Name: 
Tracy Saffos
Job Title: 
Asset Optimization Industry Principal
Company: 
Real Page
Name: 
Greg Slang
Job Title: 
VP, Asset Management
Company: 
Kettler
Name: 
John Kozlarek
Job Title: 
VP of Capital Projects & Renovations
Company: 
The Bainbridge Companies
2:50PM
3:30PM
GrowingUP - Breaking Out & Moving Up
Simulive
Career Development

Well good news. There is a way to break out of this rut and move up in all areas of your life. There is a way to jump on the M-Line by using your current challenges to grow UP. And you already have what it takes within you. Progress happens when you shift your perspective and see things differently. In this keynote, you’ll gain a MAP on how to develop resiliency, build trust in yourself, embrace risk-taking, reinvent yourself and recommit to what’s important to you. Only you can make the choice to break out of the status quo and move up to a life you love. You got this!

Speakers

Name: 
Terri Norvell
Job Title: 
Consultant, Speaker, Trainer
Company: 
The Inner Prize, Inc.
2:50PM
3:30PM
COVID-19 Legal Trends Shaping the Multifamily Industry: Litigation, Rent Restrictions, and Evictions
On-Demand
COVID-19

The COVID 19 pandemic has spurred legislation at the federal, state, and local level that impacts the rental housing as well as raised new compliance and litigation concerns. Hear from expert attorneys and government affairs professionals on this important and evolving area of the law. 

Speakers

Name: 
Ayiesha Beverl
Job Title: 
Senior Staff Attorney National Lease Program
Company: 
National Apartment Association
Name: 
Lynn Calkins
Job Title: 
Deputy Section Leader, Litigation
Company: 
Holland & Knight LLP
Name: 
Paul Cohen
Job Title: 
Attorney and Founding Partner
Company: 
Cohen Marraccini, LLC
Name: 
Ryan McCain
Job Title: 
Florida Bar Board Certified Real Estate Lawyer
Company: 
Barfield, McCain P.A.
3:40PM
4:40PM
Ready, Set, Maintenance Mania Celebration!

You're invited to come celebrate the fastest maintenance technicians in NAA's Affiliate Network. Join us for a fun and unique happy hour paying homage to one of Apartmentalize's most treasured events.

3:40PM
4:40PM
Dueling Pianos: Battle of the Keys

Bring your requests from Bon Jovi to Britney and our dueling piano players will play your favorite songs as you sing, dance and laugh along to an interactive battle of the keys. There’s no setlist, so what you request is what you’ll hear. Grab a drink, tune in, and join the party!