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National Apartment Housing Day Toolkit

National Apartment Housing Day


On April 6, join the National Apartment Association in recognizing National Apartment Housing Day, a great time to spread the word about the exciting opportunities in our industry. This year, we are encouraging affiliates to get involved in a variety of activities to promote the benefits of careers in residential property management (RPM), including:

  • Working with local colleges to host events for prospective industry hires
  • Speaking or participating in panels of RPM professionals at events
  • Sponsoring career fairs
  • Holding property tours with interested students

National Apartment Housing Day takes place during RPM Careers Month. For this four-week celebration, we are partnering with our colleagues at National Apartment Association Education Institute to highlight careers in residential property management.

As part of RPM Careers Month, we encourage affiliates and representatives from member companies around the country to advertise events by posting them to the RPM Careers Month events map. NAA is driving qualified and jobseekers directly to the map through a robust digital marketing campaign to help make events like yours a success. The events map and more information about the selfie contest can be found here.

Apartments and their residents contribute $1.3 trillion to the economy each year. That's 12.3 million jobs in construction, operations, leasing, management and skilled trades along with all the local businesses supported by apartments and their residents.

Now is the time for NAA affiliates and supplier partners to begin planning using the tools we have put together for the day:

Press Release
Local Press Release Template
Talking Points
RPM Career Event Email Template
Digital Ad Leaderboard 728X90
Digital Ad Leaderboard 650X90
Digital Ad Square 
College Counselors Contact Information


Whether it be an education session, a property tour with media, luncheon, dinner or a happy hour celebration, we want to hear about it.
Send us the time and location of your event for us to post to our site and regardless of how you choose to celebrate our industry, we want to hear about it on social media via the official hashtag: #aptday