MEETINGS & EVENTS

Schedule

NAA offers a variety of educational formats to ensure there’s something for everyone. Attend Friday's General Session and you could be in the drawing to win a $5,000 cash prize! You must be present to win!

Friday, June 28

10:30AM
11:00AM
When Change Happens: Turning Pain into Gain
Leadership
“If you keep doing what you’ve always done, you’ll always get the same results.” That famous statement assumes we need to change tired tactics to improve results. Often, our great and proven tactics generate less-than-desired results and we need to change strategies to keep getting what we’ve always received. Hear how three industry professionals turned their pain into gain through innovation and ideas: when a historically hot market turned cold; when the employment pool of maintenance technicians dried up; and when the company’s founder retired and the next generation reorganized.
 
Learning Objectives:
  • Broaden your scope from “what has always been” to “what could be” by responding to change with change.
  • Consider areas of your market and organization that no longer respond to proven strategies and prepare to shift or revise.
  • Inspire your creativity and innovation to get in front of change so you don’t get left behind.

Speakers

Name: 
Clio Barker, NALP, CAPS
Job Title: 
President and CFO
Company: 
TAMC - The Associated Management Company
Name: 
Elizabeth Williams
Job Title: 
VP, Marketing
Company: 
Newcastle Limited/Reside Living
Name: 
Leah Brewer, NALP, CAM
Job Title: 
Founder
Company: 
Full House Marketing, Inc.(Moderator)
10:30AM
11:00AM
Social Learning…It’s Happening
Career Development
Social learning in rental housing is gaining traction. According to Social Learning Theory, we learn best when we observe others and imitate their behavior. When we see co-workers excel, we are inspired to do the same. Social learning has proven effective in employee development. With advances in technology and the influx of social tools, the social element can be easily incorporated. Understand social learning, the myths surrounding it, how to implement it and how it will increase productivity.
 
Learning Objectives:
  • Understand the difference between social learning and social media.
  • Understand why employees, who are naturally social people, are competing rather than collaborating.
  • Understand the ROI of social learning.

Speakers

Name: 
Heather Jones
Job Title: 
President and Founder
Company: 
GROW Learning
Name: 
Topher Olsen
Job Title: 
Sr. Director, Learning and Development
Company: 
Alliance Residential Company
10:30AM
11:00AM
Developing a Culture of Maintenance
Operations
Does your current company tend to focus on your management and leasing staff while excluding maintenance from discussions? If you secretly answered “Yes,” you’re not alone. Maintenance and the teams that support your assets should not be an afterthought, but how do you make the changes necessary to effectively change the culture? Learn how other companies are creating positive change and how it can transform your company culture.
 
Learning Objectives:
  • Understand the key factors that impact property management culture as it relates to maintenance.
  • Identify specific operational areas where maintenance inclusion affects the bottom line.
  • Review the key elements to shift to a more maintenance centered environment.

Speakers

Name: 
Gavin Greene
Job Title: 
Regional Property Manager & Implementation Specialist
Company: 
Flaherty & Collins Properties
Name: 
Kimberly Hurd, CAPS, CAM, NALP
Job Title: 
SVP, Operations
Company: 
Sundance Property Management, LLC
11:15AM
11:45AM
Leasing Gone Mobile: How to Disrupt the Failing Leasing Process
Leasing
With all the technological advances, the leasing process is still stuck at the starting line. Leasing agents sit behind stuffy desks like used car salespeople. Time-sensitive prospects trudge through formulaic tours. Critical prospect data is lost on notepads in the bottom of a desk drawer. How did leasing miss the mobile technology revolution? Discover how operators can elevate leasing into a mobile world and create engaging personal experiences.
 
Learning Objectives:
  • Discuss the drawbacks of today’s leasing process, which include an inability to create customized prospect experiences.
  • Hear the negative impacts of outdated leasing processes and the missed opportunities they create.
  • Learn how to improve the leasing process and the benefits of creating mobile leasing experiences.

Speakers

Name: 
Wendy Dorchester, CAPS
Job Title: 
VP, Operations
Company: 
Pegasus Residential
Name: 
Karen Gladney, NALP, CAS, CAPS
Job Title: 
Co-Founder
Company: 
Power Pro Leasing
11:15AM
11:45AM
Intentional Culture
Leadership
Every organization has a culture. If you don't know how to create the right culture, you will fall victim to one that surfaces on its own. An intentional culture is either a culture of freedom or a culture of control. Explore the pros and cons of both and how to intentionally build the culture that is right for your organization.
 
Learning Objectives:
  • Improve employee retention and engagement.
  • Improve the financial performance of your organization by having a high performing, cohesive team.
  • Attract the most qualified candidates to your organization because of a culture that is highly appealing.

Speakers

Name: 
Bill Nye, CAM
Job Title: 
COO
Company: 
Berger Rental Communities
11:15AM
11:45AM
From Apathy to Empathy: Mental Health in Rental Housing
Career Development
Empathetic behavior enhances retention efforts, but there’s a problem: America is suffering from an empathy deficit. One-in-four Americans are grappling with a serious mental health issue they’re likely not talking about. Learn to identify your tendencies toward apathy and unconscious bias, how to counter them and handle common mental health scenarios with understanding.
 
Learning Objectives:
  • Identify the tendencies to apathy and unconscious bias and how to counter them.
  • Practice specific techniques designed to increase empathy.
  • Decipher potential red flags that could indicate a mental illness spiraling out of control and utilize resources to assist.

Speakers

Name: 
Amy Kosnikowski Dilisio
Job Title: 
Industry Educator & Consultant
Company: 
Quintessential Marketing & Training
12:00PM
12:30PM
The Hidden Truth About Flood Zones
Operations
“Flood” has become a four-letter word in the world of real estate investing. Rising costs, legislative uncertainty and unpredictable risks make managing and purchasing properties in high-risk flood zones a potential disaster. Learn from an engineering perspective, as well as and an owner/operator, for how to understand potential flood risk and increase your profits inside of flood zones.
 
Learning Objectives:
  • Explain how to determine the true risk and extent of flooding on your property.
  • Demonstrate new techniques to gain a competitive advantage when underwriting/bidding on a new acquisition in a flood zone.
  • Implement specific strategies to increase your NOI and property value within your current portfolio.

Speakers

Name: 
Brad Hubbard
Job Title: 
CEO
Company: 
National Flood Experts
Name: 
Joshua Minix
Job Title: 
Managing Director
Company: 
InvestRes
12:00PM
12:30PM
Data is the New Oil: Fuel Your Marketing Stack
Marketing
Is your marketing platform data-rich but action-poor? Thanks to digital technology, we have been able to collect a vast amount of data but putting this data to good use is still a challenge for many. Uncover the knowledge you need to leverage the power of marketing data effectively and supercharge your ROI with tips, tricks and solutions.
 
Learning Objectives:
  • Identify simple and effective strategies to understand the most important KPIs and build procedures surrounding data-driven marketing.
  • Pick up on red flags in your data that will lead you to draw more accurate conclusions from your reporting.
  • Explore how data is shaping apartment marketing now and how it will transform it in the future.

Speakers

Name: 
Arthur Kosmider
Job Title: 
Marketing Director
Company: 
LeFrak
Name: 
Karlye Pokorney
Job Title: 
Director of Marketing
Company: 
Baron Properties
12:00PM
12:30PM
Confessions of a Millennial Mind: As Taught by a Millennial
Leadership
By 2025, the millennials will comprise more than 75 percent of our workforce. Are you prepared to effectively lead, develop and work alongside this restless and ambitious group? Be prepared to fill your mind with strategies to help you better understand millennials, identify what motivates them and learn how to develop them into your next great leaders.
 
Learning Objectives:
  • Experience what millennial life is like growing up with the constant evolution of technology.
  • Gain insight and strategies to bridge potential communication, workplace and consumer psychology gaps with millennials – both professionally and personally.
  • Dive into tomorrow’s millennial world, which will be teeming with artificial intelligence-powered systems, employee robots and other significant industry disruptions.

Speakers

Name: 
Trisha Lobdell, CAPS
Job Title: 
Regional Property Manager
Company: 
Greystar
Name: 
Jesse Miller, CAPS, CAM, NALP
Job Title: 
Director of Real Estate
Company: 
Greystar
12:45PM
1:15PM
How Smart Access Solutions are Game Changers for Rental Housing
Technology
Leveraging technology to provide access for residents, guests, vendors and property staff is an important and complex initiative; however, the connected world is offering an opportunity to solve access challenges while enhancing property awareness. Uncover the challenges in a world of high traffic rental housing communities while exploring the benefits of connected access control.
 
Learning Objectives:
  • Break down the various challenges that come with issuing and authorizing access both traditionally and with first-gen IoT access products.
  • List the different types of access needs (short term, unattended showing, etc.) and solutions that meet these demands.
  • Define how this technology can enable seamless flow from exterior to interior of property while keeping property awareness in mind.

Speakers

Name: 
Taylor Wiederkehr
Job Title: 
Director, Innovation Services
Company: 
BH Management Services
Name: 
Marcie Williams
Job Title: 
President
Company: 
RKW Residential
Name: 
Sean Miller
Job Title: 
President
Company: 
PointCentral (Moderator)
12:45PM
1:15PM
Enhance Your Three-Bid Process: How Strategic Purchasing Optimizes NOI
Operations
Balancing profitability and operational costs with resident satisfaction is not an easy task. Strategic purchasing frees up more time for operators to improve resident life. Learn best practices for strategic supply-chain management and identify how standardization is saving them time and money, reducing workload, and shaping a better residential experience.
 
Learning Objectives:
  • Learn how to add to the three-bid supplier process and reduce costs by combining local, aggregated and strategic purchasing practices.
  • Identify operational best practices for standardizing procurement, including reducing workload and delivering a better net operating income.
  • Examine existing scope of services, compare processes among peer groups, and emerge as a market leader and company frontrunner.

Speakers

Name: 
Andrew Haynes
Job Title: 
Strategic Growth Director
Company: 
Avendra
Name: 
Wais Khairzada
Job Title: 
Corporate Director, Resident Services
Company: 
Bozzuto
12:45PM
1:15PM
Culture Eats Strategy for Breakfast...and Lunch!
Leadership
It’s no secret that culture is indispensable to a company’s success. What’s not as obvious is how to create an environment that’s just the right amount of fun, friendly and focused, without feeling fake or forced. Learn how to change your culture into one that is beloved and nurtured from within and see the positive results that will ensue.
 
Learning Objectives:
  • Understand the power of trust in culture and discover ways to lead with trust and inspire trust in others.
  • Define ways to inspire positive cultural outcomes in an organization through culture mapping.
  • Identify when cultural initiatives may be going awry and how to recreate alignment in cultural authenticity.

Speakers

Name: 
Jen Piccotti
Job Title: 
COO
Company: 
Managinc
Name: 
Lori Snider
Job Title: 
Head of Learning and Experience
Company: 
RedPeak
1:30PM
2:00PM
The Changing Face of Maintenance Teams: Recruiting, Retention & Results!
Maintenance
From recruiting to retaining, from commanding to communicating, staffing maintenance teams is a new playing field. It’s tougher to stay fully staffed and harder to find new recruits. Take a look at innovative insights into recruiting and interviewing, growing a new generation of maintenance teams, making maintenance a more appealing career path and training and performance plans.
 
Learning Objectives:
  • Update your recruiting methods, locations and your candidate pool.
  • Walk away with improved interviewing skills to build a better maintenance team.
  • Increase longevity through more appealing career paths, company culture, training and performance plans.

Speakers

Name: 
Mary Gwyn
Job Title: 
Chief Innovator
Company: 
Apartment Dynamics
Name: 
Andy Meador, CAMT
Job Title: 
VP and Director, Capital Projects
Company: 
McDowell Properties
Name: 
Pattie Woods, CAPS
Job Title: 
VP, Training and Development
Company: 
Fogelman Management Group (Moderator)
1:30PM
2:00PM
Don't Panic! Communicating in a Crisis
Emergency Preparedness
There is no shortage of crises when operating rental housing from natural disaster, terrorism or poor public relations viewpoints. But they all have one thing in common: You better have a plan in place before they occur. Uncover ways to walk through planning, reacting to and surviving a variety of emergencies and disasters.
 
Learning Objectives:
  • Be prepared to respond to a crisis.
  • Have a better knowledge of communicating with the media and other stakeholders.
  • Have a plan to take back to your company and share with staff.

Speakers

Name: 
Frank Mauck
Job Title: 
Director, Communications
Company: 
NAA
Name: 
Todd Usher
Job Title: 
Manager, Public & Media Relations
Company: 
NAA
1:30PM
2:00PM
A Digital Renovation for Your Technology Fixer-Upper
Technology
In a nod to Chip and Joanna Gaines, discover the most impactful digital makeovers that operators should implement. Shiplap or not, residents want the utmost in modern amenities and now is the time ensure you match the modern apartment design with cutting-edge technologies. Determine if your portfolio is a fixer-upper in need of a major digital renovation and how to take your operations and customer service to the next level.
 
Learning Objectives:
  • Discover the new technologies to improve resident communications, operations and beyond.
  • Learn how to conduct a digital audit to determine if a community that is stuck in a technology design rut.
  • Hear data-driven, real-world examples about how a digital renovation can improve operations and increase NOI and ROI.

Speakers

Name: 
LuAnne Acton Ross
Job Title: 
Partner and EVP
Company: 
JMG Realty
Name: 
Larry Bellack
Job Title: 
President
Company: 
Mobile Doorman
2:15PM
2:45PM
Rent Payment Reporting: A Hidden Cost-Free Amenity for Properties
Industry Trends
Rent payments consumes a substantial percentage of a renters’ monthly income. However, many renters don’t receive credit for it on their credit report in the same way that a credit card or auto payment does. Property managers can create value by making sure residents receive credit for making those payments. In a study conducted by TransUnion, 70% of renters reported that they would choose a property if their landlord reported payments. Explore these dynamics as well as how rent payment reporting can impact credit score, rental payment behavior, delinquencies for property management companies and the significance for future home mortgage availability.
 
Learning Objectives:
  • Explore the significant evidence around payment reporting and how it drives positive rental payment behavior.
  • Determine how rental tradeline data can arm managers with rich information to drive better decisions and boost the bottom line.
  • Consider the value for residents.

Speakers

Name: 
Chris Jenkins
Job Title: 
VP, Financial Planning
Company: 
Equity Residential
Name: 
Maitri Johnson, CAPS
Job Title: 
VP, Multi-Family
Company: 
TransUnion
2:15PM
2:45PM
Maintenance Decoded
Maintenance
Understand how to use property statistics that are available to virtually any property or company that uses property management software (PMS) to maximize their service team's performance. Become more efficient in areas such as workflow, work schedules, preventative maintenance, inventory and vendor usage to understand how to use your property's digital blueprint. After learning how to use the information, use this data to look past the numbers and make the best decisions possible.
 
Learning Objectives:
  • Measure the efficiency and effectiveness of their maintenance teams.
  • Identify opportunities for improvement with maintenance statistics.
  • Become more familiar with the actual workload of their service teams.

Speakers

Name: 
Chad Moulin, CAMT
Job Title: 
Senior Director of Facilities
Company: 
Goldrich + Kest
2:15PM
2:45PM
10 Tips to Quickly and Efficiently Handle Your People Issues
Human Resources
Operations is about finding the flow with people and work. HR teams might be 1,000 miles away and you are left to guide managers, assistant managers, leasing, maintenance and more. Given this environment, simple actions yield powerful results for management success and reducing liability. Join an interactive discussion of a powerful set of HR basics that will give you better insight into quickly and efficiently handling your people issues.
 
Learning Objectives:
  • Assess any areas of the HR space for which they need additional guidance.
  • Understand the basics of when to contact and partner with the company's HR team.
  • Understand a few legal areas of employment law that lead to the most consternation in the supervisor-employee relationship.

Speakers

Name: 
Steve Matre
Job Title: 
Head of HR and Training
Company: 
Banner Property Management, LLC
Name: 
Melissa Morris
Job Title: 
Director of Human Resources
Company: 
The Dolben Company
Event Sponsors