MEETINGS & EVENTS

Apartmentalize Schedule

Thursday, June 18

4:00PM
4:30PM
Understanding the Impacts of Cannabis on Property Management
Legal/Fair Housing

The cannabis industry is here to stay. Based on a 2018 Gallup poll, 13% of all adult Americans use or smoke marijuana regularly or occasionally. Cannabis industries generated $9 billion in sales in 2019 and are forecasted to exceed $20 billion by 2023. In addition, the size of the workforce in the industry will also expand in the next few years, from 200,000 today to 500,000 in 2023. These statistics indicate that as the industry grows and more states legalize recreational cannabis use, property managers will need to learn to manage properties where marijuana is cultivated, distributed and used.

Speakers

Name: 
Ted Thurn
Job Title: 
Director, Government Affairs
Company: 
IREM, Institute of Real Estate Management
Name: 
Jason Thomas
Job Title: 
Founder and CEO
Company: 
Avalon Realty Advisors, Inc.
4:00PM
4:30PM
Power Up! Your Personal Impact and Influence
Career Development

Advancing your career and enhancing your effectiveness as a leader involves moving from being known as an effective manager of execution to being a strategic leader and influencer of others. So how can you most effectively develop and demonstrate those skills and behaviors? Getting buy-in to your ideas, being heard in meetings where often times you just attend and influencing others are essential. Couple that with how to strengthen your business acumen and putting on your learning lens and you are well on your way to power up your personal impact and influence.

Speakers

Name: 
Steven Fretwell
Job Title: 
Vice President Learning and Leadership
Company: 
Bozzuto
Name: 
Pam Jones
Job Title: 
President
Company: 
Crescendo, LLC
4:45PM
5:15PM
How to Develop Strategic Supplier Partnerships
Operations

Building relationships with suppliers that are productive and long-lasting is a critical component of property success. A diverse panel of experts will share what they have done within their organizations to create strategic relationships with vendors. Hear how these companies were able to boost resident satisfaction, enhance their assets, achieve higher-level goals and even win awards through successful partnership building. Learn why procurement is more than a basic activity – it’s a strategic event that advances the goals of your organization.

Speakers

Name: 
Wais Khairzada
Job Title: 
Corporate Director, Resident Services
Company: 
Bozzuto
Name: 
Andrew Haynes
Job Title: 
Strategic Growth Director
Company: 
Avendra
Name: 
Jennifer Gaskill
Job Title: 
Senior Purchasing Manager
Company: 
GK Management
4:45PM
5:15PM
How to Crack the Code of Employee Disengagement
Leadership

Organizations in the top tier of employee engagement have a 90% better growth trend than their competition. However, only 31% of U.S. workers are engaged, which means the majority sleepwalk through the day giving you zero discretionary effort. How do you inspire employees to get off the sidelines and get into the game? Uncovered a proven strategy to turn disengaged workers into a unified high-performing team, resulting in increased profits, tenant satisfaction, productivity and retention.

Speakers

Name: 
Jill Christensen
Job Title: 
Employee Engagement Expert & Best-Selling Author
Company: 
Jill Christensen International LLC

Friday, June 19

10:30AM
11:00AM
The Future of Connectivity is Chaotic, Can You Handle It?
Technology

Whether you run an apartment community, student housing or senior living community, tenants of all ages expect fast, connected experiences that make their lives better and easier. But making these connected experiences a reality requires property owners to invest in innovative technology powered by high-speed WiFi. Today’s influx of connected devices is just the beginning of the deluge. By 2025, there will be more than 75 billion IoT-connected devices worldwide. Leave prepared to take control of the chaos by providing a managed WiFi network that can scale to handle new devices, meet resident expectations and future-proof your properties!

Speakers

Name: 
Steve Singlar
Job Title: 
Co-Founder, President & CEO
Company: 
Single Digits
Name: 
Richard Keyser
Job Title: 
Vice President, Toll Brothers Campus Living
Company: 
Toll Brothers
10:30AM
11:00AM
CX is a Culture Mindset, Not a Budget Line Item
Industry Trends

Customer experience (CX) is the latest disruption to the rental housing industry, yet many companies don’t understand the cost to their business of an underdeveloped CX strategy. Debunk the common misconceptions surrounding CX and help rental housing professionals at every level uncover how to turn a transaction with a customer into an experience.

Speakers

Name: 
Nikki Crosby
Job Title: 
Director of Marketing and Professional Development
Company: 
Garrett Residential
Name: 
Gabrielle Gonzalez
Job Title: 
Vice President-Exceptional Customer Service Experience
Company: 
JC Hart Company
11:15AM
11:45AM
Tame the Busy and Find Your More Centered Self
Leadership

We get it: you’re busy, always on alert. Find meaningful strategies to re-center and get back to present. There is magic in adopting simple routines that help reduce decision fatigue. Forming positive habits can free your mind for the creative flow that leads to reaching goals and finding your happy place. Get tips on creating margin or extra space in your day. Resist the busy badge and get through your “seasons of sacrifice.” Finally, restore your perspective and, yes, get permission to pause and putter.

Speakers

Name: 
Steve Matre
Job Title: 
Head of HR, Employee Relations
Company: 
Banner Real Estate Group
Name: 
Patty Morgan-Seager
Job Title: 
Professional/Motivational Trainer and Speaker
Company: 
Patty Morgan Seager and Associates
11:15AM
11:45AM
Community Solar: How Owners, Managers and Renters Benefit

In the past few years, over a dozen states have created new community solar programs, many of which are designed to subscribe rental housing renters, as well common area electricity accounts. Become educated and engaged to stay on top of this exciting new sustainable living trend. Owners and property managers need to understand how these new programs operate, whether they can add value to your apartment community and what potential risks should be avoided. Specific case studies from industry experts will ensure you are not caught in the dark as community solar grows!

Speakers

Name: 
Darien Crimmin
Job Title: 
Vice President
Company: 
WinnCompanies
Name: 
Emily Jones
Job Title: 
Energy Projects Coordinator
Company: 
WinnCompanies
12:00PM
12:30PM
Talking Trash: How to Track and Reduce Package Waste

With e-commerce sales increasing 15.2 percent in the past year, package volume has increased significantly, causing concern for how apartment communities will manage the waste that comes with this spike in volume. The average community receives 150 packages per week. E-commerce continues to create waste management challenges in 41 percent of apartment communities because of the large volume of cardboard and packaging materials being discarded. Proper disposal of accompanying materials such as ice packs and padding present problems as well. Additional operator issues include recycling expenses, clogged trash chutes or compactors and resource-allocation challenges. We've got the solutions to these challenges!

Speakers

Name: 
Mary Nitschke
Job Title: 
Vice President of Sustainability
Company: 
Real Page
Name: 
Chris Laughman
Job Title: 
Director of Builsing Systems & Sustainability
Company: 
Greystar
12:00PM
12:30PM
Everything (Yes, Everything), is Entirely Our Fault
Leadership

In order to succeed on purpose, we must learn how to succeed with purpose. Purpose is driven from values and authenticity, acting as a guide to manage what we give power to and how this works with us or against us towards our goals. You are in the drivers seat and in complete control of your outcome, whether or not you like it. Get to know who you are and how to make choices through value identification to avoid circumstantial authenticity and get back into the drivers seat of your own success.

Speakers

Name: 
Jessica Fern
Job Title: 
Director of Training and Development
Company: 
FPI Management
12:45PM
1:15PM
So Whatcha Want? Understanding the Military Family
Unique Populations (Military Housing, Senior, LGBT, etc.)

Privatized military housing serves a very niche group of residents—the military family. While these families come from a wide variety of backgrounds and demographics, there are certain qualities that bind them together. The challenge for MHPI partners is to identify those needs. Surveys have provided a level of comfort that most of our customers are satisfied, but what about those who don’t respond? Does that mean they aren’t satisfied? How do we reach those unengaged residents and meet their needs?

Speakers

Name: 
Kirstin Rich
Job Title: 
Senior Vice President
Company: 
WinnResidential Military Housing Services
Name: 
Kelley Calderon
Job Title: 
Vice President of Survey Services
Company: 
CEL & Associates
Name: 
Lessie Poyner
Job Title: 
National Director of Marketing
Company: 
Hunt Communities
Name: 
Jennifer Carter
Job Title: 
Director of Client Performance
Company: 
SatisFacts Research and ApartmentRatings.com
12:45PM
1:15PM
Curiosity, Creativity and Consistency: Level Up Your Content Strategy
Marketing

Is your in-house content marketing strategy feeling a little lackluster? Maybe you’re not even sure where to get started? Walk away with a new perspective on how to plan and execute an engaging content marketing strategy. Understand the three C’s that will lead to more productive creative brainstorming, receive resources that will give you the confidence to start creating and learn how to develop an efficient strategy for publishing your content consistently.

Speakers

Name: 
Karlye Pokorney
Job Title: 
Director of Marketing
Company: 
Baron Properties
1:30PM
2:00PM
When Is Your Pricing Problem Not the Problem?
Operations

Revenue management is famously known for being a part of the four P’s of marketing – peice. In today’s busy culture, we all wear many hats and oftentimes the easiest solution to a performance issue is to decrease the price. Follow up from last year’s panel and challenge yourself to answer the question, “Could my perceived pricing problem be another problem all together?” We’ll review 4 of the 7 P's of Marketing and discuss a 20-point checklist that should be reviewed to effectively address performance or operational issues. 

Speakers

Name: 
Liz Farr
Job Title: 
Director of Revenue Management and Marketing
Company: 
18 Capital Group
Name: 
Trachelle Spencer
Job Title: 
Managing Director, RevX
Company: 
D2 Demand Solutions
1:30PM
2:00PM
Low Risk, Large Payoff: Reducing Costs By Lowering Building Risk
Operations

From equipment failures to tenant incidents, risk is alive and lurking around every corner of your portfolio. Waiting to perform risk assessments at your buildings until after disaster strikes could cost your company big. Find out key ways management teams are minimizing risk and learn how you can better protect your properties, team and organization. Uncover ways to make a huge difference to your company’s bottom line.

Speakers

Name: 
Kristen Hariton
Job Title: 
Product Marketing Strategist
Company: 
SiteCompli
Name: 
Chris Caramanica
Job Title: 
Director of Facilities
Company: 
WinnResidential
2:15PM
2:45PM
Saying It To Seniors While Keeping Your Sanity
Unique Populations (Military Housing, Senior, LGBT, etc.)

Rental housing professionals in the senior housing industry provide a vital service that goes beyond housing. We provide care, comfort and a sense of family to our residents. So how are we preparing the staff to interact with this ever-growing market segment? Does your staff understand that there are “elderly seniors” versus “new seniors” and that how we communicate with them is vastly different?  Review valuable insights on how to successfully navigate these conversations as well as understand the senior agenda.

Speakers

Name: 
Angel Rogers
Job Title: 
Owner
Company: 
STAR-Specialized Training by Angel Rogers
Name: 
Claudia Coletta
Job Title: 
Service Coordinator
Company: 
Hope Through Housing
Name: 
Lynda Roman
Job Title: 
Service Coordinator
Company: 
Hope Through Housing
2:15PM
2:45PM
Risk Management and Proactive Practices for Affordable Housing Pros
Affordable Housing

Within the affordable property management arena, you have half the funds and twice the risk. In today’s environment with affordable housing being such a hot topic, there are increased public relations pressures and risks that have emerged with all of the media focus.  Examine effective risk management strategies and proactive public relations to mitigate risks and discuss the ever-changing regulations and policies that have increased risk for property management and owners. Then, delve into proven proactive practices that are both good for public relations and mitigation of risk.

Speakers

Name: 
Tami Fossum
Job Title: 
Executive Director
Company: 
GEM Management, LLC
Name: 
Jacquie Hoffman
Job Title: 
Vice President
Company: 
Mercy Housing