Wednesday, June 17
Technology: The Consumer or Both? What's Disrupting Residential Real Estate
According to the PWC Urban Land institute 2020 Emerging Trends Report, the mantra of live/work/play is giving rise to a reinvention of lobby space and common areas. Coining the term “amenities war,” residents want more and more amenities in their living space, where service is front and center. Smart apartment technology such as locks, in-building messaging and energy efficiency have attracted greater interest from owners, developers and tech firms. As the appetite for rental housing dwellings increases, so will the pressure on owners, investors and real estate managers to deliver an experience that satisfies the lifestyle of these consumers.
Is the Leasing Agent an Endangered Species?
To date, marketing technology has played a supporting role and made life easier for leasing agents. While they can hardly be called human, there are new kids in town with cute names like Lisa and Rentron ready and willing to chat up your prospect, answer your phone and enable self-tours. Will the robots take center stage, steal the spotlight and push the leasing agent off the stage; or will human touch prevail? Join us for a lively debate to learn what leasing agents must do to survive a Darwinian fate. Attend, cast your vote and see how this story ends.
Building a Corporate Culture Around Data
The rental housing industry has more access to data than ever before. Incorporating data into your business practices and strategies isn't just about changing the habits of the C-Suite or regional team. Data can be the single most effective unifying force within a company, allowing site-level, regional and corporate executives to achieve better defined asset goals. Through open data and reporting, you can create a shared dialogue between your site teams and regional and corporate executives. Learn how to empower your teams through powerful analytics tools, key performance indicators and data resources.
Preparing Your Organization for Automation of the Apartment Rental Industry
Over the course of the next decade, the entire resident lifecycle will become automated. Is your organization ready? From applicant screening to alternative security deposits, every aspect of front-office operations is going digital. Many aspects of automation are available for deployment today, but which are right for your property and at what cost? Learn where automation is headed, what technologies you must have and what pitfalls to avoid during this deep dive on how technology and automation will impact property management operations in the years ahead.
Thursday, June 18
Cybersecurity For The Front-Lines: It’s More Than Phishing Tests
As technology advances, the risk of a cyber attack at our communities increases. An attacker’s ability to infiltrate our network grows with every new software or technology we implement. The only thing we can do is stay diligent in preventing an attack and even that isnt enough. The most impactful way to strengthen security is to train our leasing teams on cybersecurity and how to spot a potential threat. Dive into how IT departments are training teams today, their predictions for cybersecurity threats in the future and what we should do to secure communities.
Friday, June 19
The Future of Connectivity is Chaotic, Can You Handle It?
Whether you run an apartment community, student housing or senior living community, tenants of all ages expect fast, connected experiences that make their lives better and easier. But making these connected experiences a reality requires property owners to invest in innovative technology powered by high-speed WiFi. Today’s influx of connected devices is just the beginning of the deluge. By 2025, there will be more than 75 billion IoT-connected devices worldwide. Leave prepared to take control of the chaos by providing a managed WiFi network that can scale to handle new devices, meet resident expectations and future-proof your properties!
Solving the Connectivity Issue
High-speed internet access is not only an important amenity but also vital to powering rental property’s on-site IoT solutions. But rental housing organizations are presented with a confusing array of technologies, regional providers and delivery models that can make it hard to deliver the best solution for residents, on-site teams and NOI. Discuss how rental housing organizations can identify the best solution for their resident and infrastructure needs and how internet technology will change over the next five years.
How Technology Positively Impacts the Asset Manager and Operator Relationship
The relationship and communication between operators and asset managers is vastly improving thanks to technology solutions that offer visibility and transparency at the property level. Operators are constantly “drinking from a fire hose" and work hard to avoid operating in a reactive manner, While the asset managers are focused on ways to push NOI and mitigate risk. Technology is providing solutions for both, allowing the operators and asset managers to work smarter and offering more opportunity to focus on what really matters. The ability to provide real-time reporting and analytics allows for more streamlined and meaningful communication.