MEETINGS & EVENTS

Conference Schedule

Wednesday, June 13

8:00AM
5:30PM
NAA Attendee Registration Open
8:00AM
9:30AM
Committee Meetings
9:45AM
10:45AM
Region Meetings
10:00AM
5:30PM
NAAEI Leadership Experience (Ticketed Event)

Engage. Inspire. Empower. NAAEI has partnered with the Dale Carnegie to design a world-class program for those looking to sharpen their leadership skills, as well as improve team performance. Learn how to identify and embrace your personal leadership style, develop a trust-based culture at work, delegate effectively and motivate your team through better communication.

11:00AM
12:30PM
Board of Directors/Assembly of Delegates
11:00AM
4:00PM
Supplier Success Course (Ticketed Event)

Through a collaboration of NAAEI and the National Suppliers Council (NSC), this course will provide an overview of the rental industry and recommend ways that suppliers can maximize partnerships with apartment owners, apartment management companies and apartment association members. Learn new strategies and first-hand insight by successful apartment industry suppliers with years of professional experience.
 

12:30PM
1:30PM
Transforming Your Underperforming Properties
Operations

Optimizing performance is critical when you’re looking at the long-term value of an asset. Your underperforming properties may be losing you millions of dollars annually. Dig into real-life stories of communities that improved their operations with a few simple steps. Discover best practices and tools to measure and boost your community’s performance.​ (WED-A05) 

Speakers

Name: 
Cathy Coupar
Job Title: 
Director of Real Estate
Company: 
Greystar
Name: 
Kevin George
Job Title: 
President and CEO
Company: 
InfoTycoon (Moderator)
Name: 
Nicolle Block
Job Title: 
Area Vice President
Company: 
AMLI Residential
Name: 
Melanie French
Job Title: 
EVP, Client Services
Company: 
Cortland Partners
  • SPONSORS

12:30PM
1:30PM
Technology in Maintenance: It's Here, Let's Overcome the Fear
Maintenance

Maintenance for Operations Managers Regional Property/Maintenance Managers

In the world of smartphones and endless apps, technology is available for the onsite and regional maintenance teams to help improve both performance and efficiency. But change isn’t easy and sometimes is even feared. Walk away with tools to implement successful technology solutions, navigate employee challenges and provide a great experience and environment for your residents.​ (WED-A07) 

Speakers

Name: 
Chase Harrington
Job Title: 
President and COO
Company: 
Entrata
Name: 
Dave Denslow
Job Title: 
Managing Director
Company: 
Greystar
Name: 
Jonathan Lane
Job Title: 
Senior Director of Maintenance and Engineering Services
Company: 
Bozzuto Management Company
Name: 
Terry Danner
Job Title: 
CEO
Company: 
SightPlan (Moderator)
  • SPONSORS

12:30PM
1:30PM
Stronger Than the Storm: Property Management and Natural Disasters

Emergency Preparedness

Natural disasters often lead to drastic challenges and changes for a variety of industries, and rental housing certainly is no exception. Because property managers have to quickly react to a number of factors in these situations, will you know what to do at your community if a natural disaster strikes? Learn more about relocation, credit and rental patterns and other important considerations in the wake of a natural disaster. (WED-A02) 

Speakers

Name: 
Cynthia Adams
Job Title: 
Portfolio Manager
Company: 
Bridge Property Management
Name: 
Matthew Komos
Job Title: 
Vice President, Financial Services Research and Consulting
Company: 
TransUnion
Name: 
Tracie Yoder
Job Title: 
SVP
Company: 
U.S. Residential
  • SPONSORS

12:30PM
3:00PM
Leadership Lyceum (Ticketed Event)

The Leadership Lyceum is designed to identify, inform and empower new and emerging NAA volunteer leaders. Selected candidates participate in a wide range of leadership development experiences over the course of one year. 30 candidates are chosen, either by appointment or through a competitive application process. They must be active NAA members and NAA volunteers with NAA Affiliates the state, local, or national level. 

12:30PM
1:30PM
Do More, Be More: Bringing Corporate Social Responsibility Home
Industry Trends

Of all the adjectives used to describe life in the rental housing, certainly “busy” is one in which all can agree. Day in and day out, heads are down focused on completing daily tasks to keep the company and community operational. That said, data indicate that Millennials are drawn to authentic brands who give back. More than participating in charity events, or gathering donations from residents, learn how companies have ingrained CSR as part of who they are and their company brand, to the benefit of both the organization and the community at-large.  (WED-A04) 

Speakers

Name: 
Corey Gibson
Job Title: 
CFO
Company: 
Middleburg Real Estate Partners
Name: 
Jamie Preski
Job Title: 
Director of Talent Acquisition
Company: 
Equity Residential
Name: 
Pete Regules
Job Title: 
Director of Multifamily Products & Sales
Company: 
Cort
Name: 
Andy Helmer
Job Title: 
CEO
Company: 
Shelters to Shutters (Moderator)
  • SPONSORS

12:30PM
1:30PM
Customer Experience: The (Not So) Secret Sauce from Top Organizations
Leadership

 According to Forbes Insights, “by 2020, customer experience is expected to surpass product and pricing as the key business differentiator.” Are you prepared? Companies like Zappos, Apple and Starbucks are known for exceeding customer expectations while maximizing the bottom line. Their secret sauce? Executives from these and other top performing companies insist it all begins with the people inside the organization, especially leaders. Arm yourself with proven strategies and essential ingredients for success to engage your organization and your customers.​ (WED-A06) 

Speakers

Name: 
Beth Luques
Job Title: 
Director of Organizational Learning and Development
Company: 
Pinnacle
Name: 
Erinn Cassidy
Job Title: 
VP of Human Resources
Company: 
Pinnacle
  • SPONSORS

12:30PM
1:30PM
How to Recruit and Retain Talent in Today’s Competitive Market
Human Resources

Your team is the foundation of your company and your success depends on your team. Learn how to recruit, interview, hire, inspire and effectively retain the best property management professionals.Because of the incredible competition for talent in today’s market conditions, its of the utmost importance to understand how you can keep your best team players and hire effectively for continued success.  (WED-A08) 

Speakers

Name: 
Brad Schwartz
Job Title: 
President
Company: 
MSB Resources, LLC (Moderator)
Name: 
Cindy Clare
Job Title: 
COO
Company: 
Bell Partners Inc.
Name: 
Dena Calo
Job Title: 
Partner
Company: 
SAUL EWING ARNSTEIN & LEHR LLP
Name: 
Karen Plesh
Job Title: 
VP of Operations
Company: 
Hunt Companies
  • SPONSORS

12:30PM
1:30PM
Please Don’t Go: Long-Term Resident Retention
Marketing

Uncover new ways of viewing the customer experience and why retention is critical to your bottom line. Reputation management, renewal incentives, communication strategies, consistency and timing: All these factors play a part in building consistent renewals, which lowers costs and increases the value of the community. Hear how to develop a renewal strategy that makes residents feel more valued and that leads to higher renewal rates. (WED-A03) 

Speakers

Name: 
Anna Geary
Job Title: 
President
Company: 
Show My Property TV
Name: 
Alexandra Jackiw
Job Title: 
President
Company: 
Milhaus Management
Name: 
Mindy Price
Job Title: 
Vice President of Sales
Company: 
J Turner Research, LP
Name: 
Lori Valenti-Webb
Job Title: 
Director of Marketing
Company: 
Wood Partners
Name: 
Jamie Matusek
Job Title: 
President
Company: 
Catalyst (Moderator)
  • SPONSORS

12:30PM
1:30PM
Apartment All Stars Present: Turn Up the Power
Leasing

Is your power turned all the way up? Everyone needs an extra boost to conquer their toughest challenges from time to time, so turn the dial up to 11 with insight into sales and marketing trends and ideas happening in the industry today. Prepare to walk away with strategies you can implement to turn up the power on your own efforts. ​(WED-A01)

Speakers

Name: 
Kate Good
Job Title: 
Principal, SVP of Development and Operations
Company: 
Hunington Residential (Moderator)
Name: 
Lisa Trosien
Job Title: 
President
Company: 
ApartmentExpert.com
Name: 
Mindy Williams
Job Title: 
Editor, Speaker, Partner
Company: 
Rent & Retain Magazine; Apartment All Stars
Name: 
Toni Blake
Job Title: 
Owner
Company: 
TotallyToni.com
  • SPONSORS

1:45PM
2:45PM
Unlocking Savings through Waste and Recycling Management
Return on Energy

Learn ways apartment management companies' reduce waste and encourage recycling at the property level. Hear real case studies and take-away strategies to create a successful waste management program that is sustainable, reduces community waste and saves money.​ (WED-B07) 

Speakers

Name: 
Christie Eash
Job Title: 
Senior Vice President
Company: 
AMLI Residential (Moderator)
Name: 
Craig Haglund
Job Title: 
Program Manager, CRE & Multifamily
Company: 
ENERGY STAR Commercial & Industrial Branch - EPA
Name: 
Erin Hatcher
Job Title: 
Vice President, Sustainability
Company: 
AMLI Residential
Name: 
Peter Zadoretzky
Job Title: 
Director of Sustainability
Company: 
Bozzuto Management Company
  • SPONSORS

1:45PM
2:45PM
Amenities: The Misunderstood Revenue Driver
Leasing

Companies often make significant investments in community amenities, but amenity-rich units can often sit on the market or bring in less return than expected. Properties often miss the mark by determining an amenity’s market value based on investment cost. These can result in prices that repel prospects. Learn how to assess the true value-add that amenities and amenity renovations offer to price units right each time.  (WED-B02) 

Speakers

Name: 
Evan Hoffmann
Job Title: 
Principal and Chief Strategist
Company: 
Incisive Solutions, LLC
Name: 
Rich Hughes
Job Title: 
SVP of Data Science
Company: 
RealPage, Inc.
  • SPONSORS

1:45PM
2:45PM
The 2020s: Can Apartments Meet the Demand?
Industry Trends

With the number of renters in the U.S. at an all-time high, an additional 4.6 million apartment homes will be needed by 2030 just to keep up with demand. The main drivers are an aging population, immigration and younger generations delaying marriage and children. Apartment demand is also forecast at the state level, and for 50 metropolitan areas. How will these findings affect the way you do business during the next decade (and beyond), and what unique opportunities and challenges do they present for the industry?​ (WED-B04)

Speakers

Name: 
Norman Miller
Job Title: 
Ernest Hahn Chair and Professor of Real Estate Finance
Company: 
University of San Diego
Name: 
Cristina Sullivan
Job Title: 
COO
Company: 
Gables Residential
Name: 
Caitlin Walter
Job Title: 
Senior Director, Research
Company: 
National Multifamily Housing Council
Name: 
Paula Munger
Job Title: 
Director, Industry Research and Analysis
Company: 
National Apartment Association (Moderator)
  • SPONSORS

1:45PM
2:45PM
It's an INSIDE Job: Time for an Organizational EKG
Executive

You place value on physical assets, capital assets and employee assets in terms of head count, salary and turnover. But do you place the same emphasis on your company’s emotional assets? Take a strategic look at the value that exists in the soft side of your organization. How does what you sell to the team demonstrate who you are? Does your external brand message match your internal? Can you identify and articulate your value propositions? Are they aligned with your leadership legacy?  (WED-B01) 

Speakers

Name: 
Gus Remppies
Job Title: 
Partner
Company: 
Cornerstone Realty Advisors
Name: 
Lori Snider
Job Title: 
Head of Learning and Experience
Company: 
RedPeak
Name: 
Steve Wunch
Job Title: 
Senior Director of Training & Education
Company: 
Echelon Property Group
  • SPONSORS

1:45PM
2:45PM
Maintenance Staffing: Strategies to Resolve Our Industry’s Pain Point
Maintenance

Property managers all over the country say that staffing their maintenance positions is one of their biggest pain points. And without maintenance staff, customer service and operations suffer while repair costs spiral. Like Mike Rowe, star of “Dirty Jobs” says, “We need more people engaged in skilled trades!” Leave with strategies for finding and “growing your own” maintenance employees as well as implementable solutions for recruitment, training and retention. (WED-B06) 

Speakers

Name: 
David Creek
Job Title: 
Director of Maintenance
Company: 
Hayes Gibson Property Services, LLC
Name: 
Kimberly Hurd
Job Title: 
Senior Vice President of Operations
Company: 
Sundance Property Management, LLC
Name: 
Pattie Woods
Job Title: 
Vice President, Training and Development
Company: 
Fogelman Properties
Name: 
Mary Gwyn
Job Title: 
Chief Innovator
Company: 
Apartment Dynamics (Moderator)
  • SPONSORS

1:45PM
2:45PM
Fundamentals of Investing & Financial Concepts
Independent Rental Owners

Want to learn the basics strategies for acquisition and disposition?  Dive into analysis for evaluating property values, understanding Gross Rent Multipliers (GRM), Cap Rates (CAP) and what they mean. And let’s not forget Internal Rates of Return (IRR), cash flow analysis, and Annual Property Operating Data (APODS). Boil down the CPM and CCIM analytics to property evaluation and learn how to separate different alternatives and strategies for successful acquisitions.  (WED-B08) 

Speakers

Name: 
Chuck Sheldon
Job Title: 
President / Qualifying Broker
Company: 
T and C Management, LLC
  • SPONSORS

1:45PM
2:45PM
Rituals, Routines and Rewards that Recharge Your Life!
Leadership

 Hear successful strategies for resetting your focus, establishing routines and recharging your mindset that lead to a more balanced and fulfilling life. There’s no denying that the endless barrage of emails, pings and push notifications have us challenged as we respond to shifting priorities and society’s expectations. Take a deep breath, clear your mind and relax as you examine the mental blocks that hold us back from living our best life. (WED-B03) 

Speakers

Name: 
Debbie Phillips
Job Title: 
President
Company: 
The Quadrillion
Name: 
Jennifer Staciokas
Job Title: 
Senior Vice President, Marketing and Training
Company: 
Pinnacle
Name: 
Mark Hurley
Job Title: 
President
Company: 
Highland Commercial Properties, Inc. (Moderator)
Name: 
Virginia Love
Job Title: 
Vice President, Training and Marketing
Company: 
Waterton Residential
  • SPONSORS

1:45PM
2:45PM
Creating Real Brand Value Propositions: Not Just Another Marketing Gimmick
Marketing

Less gimmick, more value please! We’ve seen the “One Month Free” banner or yard sign. While this gimmick or promotion is still used to get a prospect in the door or secure a lease, it does not create value; in fact, it diminishes it. Take a journey into the world of creating value propositions and a positioning statement for your brand or community. Learn from real case studies and leave with tools to create compelling value propositions along with best practices to get buy-in from your onsite teams.  (WED-B05) 

Speakers

Name: 
Jessica Sutherland
Job Title: 
Director of Marketing & Training
Company: 
5/ten Management
Name: 
Kate Irving Jarrell
Job Title: 
Director of Marketing
Company: 
Northwood Ravin
Name: 
Rebecca Rosario-Bueno
Job Title: 
President
Company: 
Full House Marketing, Inc.
Name: 
Stephanie Loyd
Job Title: 
Marketing Specialist
Company: 
Blue Ridge Companies (Moderator)
  • SPONSORS

3:00PM
4:15PM
Living Room Learning

Grab a seat and get ready to learn at this conference launching event that features an eclectic array of topics from passionate industry players. Each multifamily geek, technician or innovator hops up on the soapbox, armed with 20 slides that advance automatically every 20 seconds, getting to the point, fast! Join us for some humor, entertainment and passionate storytelling.

Yes, A Robot Can Help Lease Apartments! Chatbots in Multifamily by Judy Bellack

Sometimes We Just Need to Find Our Inspiration! by Kris Buker

Advancing Workplace Diversity by Greg Cerbana

Ending Homelessness Can Be a Profitable Social Enterprise by Suket Dayal

Healthy Buildings for Everyone: Using Biology to Grow Buildings by Eric Corey Freed

Lifestyle & Wellness: Good for Your Bottom and Bottom Line by Kimberly Mitchell

Culture Pivot: Attract and Retain High Value Talent by Marla Posey

The Persuasive Spokesperson: Words Still Matter by Greg Roth

Speakers

Name: 
Judy Bellack
Job Title: 
Founder and CEO
Company: 
Judith Lawrence Associates
Name: 
Kris Buker, CAPS
Job Title: 
Training Manager
Company: 
Security Properties Residential
Name: 
Greg Cerbana
Job Title: 
Vice President, Public Relations
Company: 
Weidner Property Management
Name: 
Suket Dayal
Job Title: 
Senior Vice President of Business Administration
Company: 
San Diego Housing Commission
Name: 
Eric Corey Freed, RA, LEED Fellow
Job Title: 
Sustainability Disruptor
Company: 
Morrison Hershfield
Name: 
Kimberly Mitchell, PhD, CPM
Job Title: 
Founder and CEO
Company: 
KJM Advisory Group
Name: 
Marla Posey, CPM
Job Title: 
Founder and CEO
Company: 
SPARK Multifamily Learning + Consulting
Name: 
Greg Roth
Job Title: 
Principal
Company: 
The Idea Enthusiast
Name: 
Steve Wunch
Job Title: 
Senior Director of Education & Training
Company: 
Echelon Property Group (Moderator)
4:30PM
5:30PM
The Power of Purpose

Mildenhall believes that we all have the opportunity to make a significant impact on the world today, and he compels individuals to dig deep into their own experiences and explore new ways of looking at what’s possible. He’ll discuss how a brand can become a beacon of hope and shine a light of optimism and happiness by taking a social stand and defying stereotypes. Leave feeling encouraged and energized to find your passion and purpose in what you do and to not shy away from challenges.

Speakers

Name: 
Jonathan Mildenhall
Job Title: 
Former Chief Marketing Officer of Airbnb & an AdAge Top 10 Influential Marketer
5:30PM
6:30PM
Conference Welcome Reception
  • SPONSORS

6:30PM
8:30PM
NAA Executive Forum Reception (Invitation Only)
Event Sponsors