Friday, June 15
The Lost Lead Epidemic: What is the Cause?
Nearly 40 percent of all calls that are placed to leasing offices go unanswered Teams are so busy handling resident requests that lead management is forced to the wayside. As a result, millions of leads are lost every year and that is costing apartment operators in terms of both occupancy and revenue. Hear how leads are lost, how to stop the leaks, what technologies are available to better manage and convert leads and what operators can do before they’re able to implement the software to improve lead management. (FRI-A05)