MEETINGS & EVENTS

Apartmentalize 2021 Schedule

 (Subject to change)​

All sessions and activities will take place in McCormick Place West. General Sessions will take place in Wintrust Arena.

Central Time

Wednesday, September 01

9:45AM
10:30AM
Jack Be Nimble Jack Be Quick: Art of the Pivot
185
Technology

Last year was a blur. Our industry was forced to alter operations to adapt to a constantly evolving standard of safety. Despite a frantic few months, rental housing operators adapted to serve residents and maintain strong operations. This session dissects the art of the pivot, specifically focusing on the use of data to guide decision-making. What metrics did operators use to make decisions? What new KPIs emerged and what lessons were learned that can be applied in future turbulent times?

Speakers

Name: 
Virginia Love
Job Title: 
Industry Principle
Company: 
Entrata
Name: 
Jason Larson
Job Title: 
Chief Operating Officer
Company: 
IDM Companies
Name: 
Alex O'Brien
Job Title: 
Chief Executive Officer
Company: 
Cardinal Group
2:30PM
3:15PM
The Future of the Digital Leasing Office
375D
Technology

Do property managers and leasing agents still require a physical office to do their job? The traditional ways of working were disrupted by the pandemic in 2020, and many property managers had to transform the leasing office into a contactless, virtual function. The resulting shift to digital services proved that much of the work associated with the leasing office no longer needs to be done onsite, presenting an opportunity to rethink the future of the leasing office in ways that better serve prospects, residents and onsite staff.

Speakers

Name: 
Matt Putman
Job Title: 
Director of Technology
Company: 
HG Fenton
Name: 
Louise Santana
Job Title: 
SVP, Asset Management and Information Technology
Company: 
Klingbeil Capital Management
Name: 
Brian Zrimsek
Job Title: 
Industry Principal
Company: 
MRI Software
Name: 
David Grill
Job Title: 
Senior Vice President
Company: 
Regency Multifamily
3:45PM
4:30PM
Who’s Your Next Hire? Michael or C3PO?
375E
Technology

Will machines put us out of work? Opinions differ, but one thing is for sure: Computer automation has already replaced tens of millions of jobs, and yours could be next. Learn how machine learning, neural networks and natural language processing work, as well as what AI actually is. See how technologies are impacting rental  housing marketing, maintenance and operations. Hear music and see marketing text written by GPT-3, a breakthrough computer program. Learn how to survive and thrive in this brave new world!

Speakers

Name: 
Ellen Thompson
Job Title: 
Founder
Company: 
Results Repeat
Name: 
Lucas Haldeman
Job Title: 
Founder & CEO
Company: 
SmartRent
Name: 
Guntram Weissenberger
Job Title: 
President
Company: 
Westover Companies