MEETINGS & EVENTS

Apartmentalize 2021 Schedule

 (Subject to change)​

All sessions and activities will take place in McCormick Place West. General Sessions will take place in Wintrust Arena.

Central Time

Tuesday, August 31

1:15PM
2:00PM
Self-Guided Tours: The Good, the Bad, the Not So Ugly
375D
Technology

As the rental real estate industry evolves and innovates, everyone from small property management companies to large nationwide operators benefits from implementing cost-effective and efficient tech innovations. Learn how three different operators applied self-guided tour (SGT) technology at state, regional and national levels. Explore what preconceived notions operators had when approaching self-guided tour technology, how they deployed and have adapted deployment, as well as the benefits and challenges of implementing SGT at their communities.

Speakers

Name: 
Andre Sanchez
Job Title: 
Chief Operating Officer
Company: 
Rently
Name: 
Garin Hamburger
Job Title: 
Sr. Director, National Property Marketing
Company: 
Cushman & Wakefield
Name: 
Heidi Turner
Job Title: 
Principal
Company: 
Blanton Turner
Name: 
Bevan White
Job Title: 
Director of Marketing
Company: 
RAM Partners, LLC
1:30PM
2:30PM
Open Space--How are You Integrating Data with Your Clients to Prove Your Value?
Level 3, North Pre-function
Technology

Tired of listening? Join the conversation instead and collaborate on a matter that you feel passionate about at Open Space! Participants will use their passion and interest to explore topics in ways that result in transformative experiences for those who chose this peer-to peer learning event.

Speakers

Name: 
Stephanie Puryear Helling
Job Title: 
National Director, Enterprise Accounts
Company: 
LeaseLock
Name: 
Steve Wunch
Job Title: 
Sr. Director of Business Development
Company: 
Leap
Name: 
Charlotte E. Pisciotta
Job Title: 
Vice President
Company: 
Full House Marketing
Name: 
Christina Steeg
2:30PM
3:15PM
Is Artificial Intelligence Changing Rental Housing Management?
375E
Technology

Rental housing has witnessed a tremendous technology increase in recent years; however, almost all of this technology still ends up being a cost burden and needs to be managed. Gain a better understanding of what Artificial Intelligence (AI) is and how it’s being used to reduce costs, increase bandwidth and create the future—autonomous communities. Operators who are currently doing this share their insight.

Speakers

Name: 
Minna Song
Job Title: 
Founder & CEO
Company: 
MeetElise
Name: 
Jason Kessler
Job Title: 
COO
Company: 
Edward Rose & Sons
Name: 
Kristin Hupfer
Job Title: 
First Vice President, National Sales
Company: 
Equity Residential
Name: 
Becca Schaffrey
Job Title: 
SVP of Corporate Services
Company: 
Bell Partners

Wednesday, September 01

9:45AM
10:30AM
Jack Be Nimble Jack Be Quick: Art of the Pivot
185
Technology

Last year was a blur. Our industry was forced to alter operations to adapt to a constantly evolving standard of safety. Despite a frantic few months, rental housing operators adapted to serve residents and maintain strong operations. This session dissects the art of the pivot, specifically focusing on the use of data to guide decision-making. What metrics did operators use to make decisions? What new KPIs emerged and what lessons were learned that can be applied in future turbulent times?

Speakers

Name: 
Virginia Love
Job Title: 
Industry Principle
Company: 
Entrata
Name: 
Jason Larson
Job Title: 
Chief Operating Officer
Company: 
IDM Companies
Name: 
Alex O'Brien
Job Title: 
Chief Executive Officer
Company: 
Cardinal Group
2:30PM
3:15PM
The Future of the Digital Leasing Office
375D
Technology

Do property managers and leasing agents still require a physical office to do their job? The traditional ways of working were disrupted by the pandemic in 2020, and many property managers had to transform the leasing office into a contactless, virtual function. The resulting shift to digital services proved that much of the work associated with the leasing office no longer needs to be done onsite, presenting an opportunity to rethink the future of the leasing office in ways that better serve prospects, residents and onsite staff.

Speakers

Name: 
Matt Putman
Job Title: 
Director of Technology
Company: 
HG Fenton
Name: 
Louise Santana
Job Title: 
SVP, Asset Management and Information Technology
Company: 
Klingbeil Capital Management
Name: 
Brian Zrimsek
Job Title: 
Industry Principal
Company: 
MRI Software
Name: 
David Grill
Job Title: 
Senior Vice President
Company: 
Regency Multifamily
3:45PM
4:30PM
Who’s Your Next Hire? Michael or C3PO?
375E
Technology

Will machines put us out of work? Opinions differ, but one thing is for sure: Computer automation has already replaced tens of millions of jobs, and yours could be next. Learn how machine learning, neural networks and natural language processing work, as well as what AI actually is. See how technologies are impacting rental  housing marketing, maintenance and operations. Hear music and see marketing text written by GPT-3, a breakthrough computer program. Learn how to survive and thrive in this brave new world!

Speakers

Name: 
Ellen Thompson
Job Title: 
Founder
Company: 
Results Repeat
Name: 
Lucas Haldeman
Job Title: 
Founder & CEO
Company: 
SmartRent
Name: 
Guntram Weissenberger
Job Title: 
President
Company: 
Westover Companies

Thursday, September 02

11:30AM
12:15PM
Do More with Wireless: Leveraging Rental Wi-Fi
185
Technology

Wireless technology is transforming industries, and more advances are coming to rental  housing. LoRa, Wi-Fi 6, 5G—what does this all mean for you? Dive right in to the early trends to learn about property-wide Wi-Fi and what this means for residents, staff and operators. Walk away feeling ready to parse through potential options to decide on and implement a solution that steps up your community’s technology experience!

Speakers

Name: 
Andrew Beach
Job Title: 
Vice President of Community Technology
Company: 
Mill Creek Residential
Name: 
Felicite Moorman
Job Title: 
Co-founder and CEO
Company: 
STRATIS IoT