Celebrate Labor Day by Encouraging Others to Consider Apartment Industry Careers

Many people will celebrate this Labor Day weekend with cookouts, time with friends and family and maybe a last-minute getaway to mark the end of summer. While many of us celebrate a day dedicated to our nation’s workforce, many people are still struggling to find jobs to support themselves and their families. Our industry can help.

The good news is the U.S. the economy does appear to be on an upswing. The bad news is that hiring rates continue to lag. Unemployment rates continue to hover above 8 percent. Many companies are taking a wait and see attitude toward the economy before adding jobs. One bright spot has been the apartment industry.

Every day brings word of plans for more apartment communities. The demand is certainly there as statistics show that many Americans are opting to rent an apartment instead of taking the financial leap of purchasing a home. That’s creating jobs for our industry. A recent survey by the National Multi Housing Council reports that nearly two-thirds of multifamily firms increased the size of their staffs last year. The survey also suggests that firms expect to see continued growth through at least the rest of 2012 and into 2013 –possibly even further.

Almost every city or town has at least one apartment community with a staff of six people on average. Combine that with an average employee turnover rate of 30 percent, and it’s clear that job opportunities in the apartment industry are plentiful and widespread.

We hire people with backgrounds in fields that range from marketing to maintenance and from accounting to social media. To be successful in our industry, new employees must have a willingness to learn and be dedicated to providing the best customer service possible. They also have to enjoy working with people because that’s the core of our business – we provide people with homes. The ability to problem-solve also comes in handy.

New employees often are assigned to work at apartment communities as leasing consultants so they can learn about the engine that keeps the industry moving forward.Many may stay in their sales and marketing career paths while others may pursue a career in apartment management. That experience can provide an ideal foundation for a long, successful career in the apartment industry. Along the way, we hope theytake advantage of the resources and training available from their local NAA-affiliated apartment association and NAAEI to help boost their careers.

If you know someone looking for a career, let that person know about the career opportunities that await themin the apartment industry. Encourage them to check out our website and our video to learn more.