Joseph Westlake Named NAA Innovation Tank Winner | National Apartment Association

Joseph Westlake Named NAA Innovation Tank Winner

Contact: Lauren Boston at 703-797-0678

ARLINGTON, Va. / June 20, 2014 – Joseph Westlake, President, SightPlan, Orlando, Fla., was named the winner of the NAA Innovation Tank during the 2014 NAA Education Conference & Exposition in Denver.

Westlake was one of three finalists who pitched their product or business ideas to ABC hit TV show “Shark Tank” veterans Barbara Corcoran and Kevin Harrington during the General Session. His winning idea—a project management tool for property managers—earned Westlake the $5,000 Grand Prize. 

The runners-up were Tim Haddon, Director of Ancillary Services, Associated Estates Realty Corporation, Richmond Heights, Ohio, for his Treadal (a bike treadmill) pitch; and Peter Thorpe, CEO, Fire Avert, LLC, for his auto safety stove shutoff. Haddon and Thorpe each received a $750 Apple gift card.



The National Apartment Association (NAA), currently celebrating its 75th anniversary, is America’s leading advocate for quality rental housing. NAA’s mission is to serve the interests of multifamily housing owners, managers, developers and suppliers and maintain a high level of professionalism in the multifamily housing industry to better serve the rental housing needs of the public. As a federation of more than 170 state and local affiliates, NAA is comprised of over 63,000 members representing more than 7 million apartment homes throughout the United States and Canada. For more information go to