NAAEI Leadership Experience: Powered by Dale Carnegie | National Apartment Association

NAAEI Leadership Experience: Powered by Dale Carnegie

Responding to the need for leadership training within the apartment industry, NAAEI has partnered with Dale Carnegie Training to design and deliver a world-class program called the NAAEI Leadership Experience.


 Learn more about the program.

In this two-day course, you will learn to:

Develop Personal Leadership

  • Understand leadership and management drivers for success
  • Open communication lines and build trust
  • Create a personal vision as a leader & manager
 Build Trust, Credibility and Respect
  • Understand trust, credibility and respect
  • Minimize trust-busters and restore broken trust
  • Apply principles to cultivate a trust
  • Manage “Up and Down” for influence

 Communicate to Lead

  • Create opportunities for feedback
  • Demonstrate effective questioning & listening skills
  • Consider various forms of communication and their impact
  • Lead effectively across generations

 Time Control to Work on Your Business

  • Manage the day to day operations and find  time to work on future business growth
  • Understand the difference in routine, problem solving and developmental activities
  • Identify differences between controlled and uncontrolled time


  • Delegate tasks and responsibilities to develop and train others
  • Plan and prepare for a delegation meeting
  • Communicate clear performance standards for follow-up and accountability
  • Understand the “Empowerment Cycle”

 Coach for Performance - Disagree Agreeably

  • Apply the steps of the coaching process to improve performance in others
  • Identify personal hot buttons in disagreements
  • Apply a formula for contributing ideas and disagreeing in an agreeable way

Before the program, participants take Profiles Performance Indicator assessment, the results of which help them focus on developing skills and changing behaviors.  During the two-day course, participants commit to a project or action to improve a system or process that will lead to measurable ROI. Participants share their progress, by webinar, 60 days after the program concludes.

Upcoming Courses

Austin: September 21-22, 2016   
8620 Burnet Road, Suite 475
Austin, TX 78738

Register Today!

For more information about these open-enrollment courses or for information about a course for your company only, please contact Barbara Wolf at 703-797-0613.

Learn more about the course instructors, Ercell Charles, Master Trainer/Executive Coach and Charles Fellingham, Consultant/Facilitator.

Investment:  $1,695 per person 

Early bird and multiple-attendee discount pricing available


Scholarship Opportunities

NAAEI has created two new scholarships for the NAAEI Leadership Experience.  All scholarship applications must be submitted to Kimberly McCrossen.

Alexandra Jackiw Leadership Scholarship* for Minority Employees Working in the Apartment Industry

*All 2016 Alexandra Jackiw Leadership Scholarships have been awarded.  You may still submit an application for 2017.

William Wollinger Leadership Scholarship* for Veterans Working in the Apartment Industry

 *All 2016 William Wollinger Leadership Scholarships have been awarded.  You may still submit an application for 2017.


NAAEI Leadership Experience delivers results. Read the testimonials and feedback given from real people. 

"Executives recognized that while most companies do a good job training onsite staff, when onsite staff are promoted to regional or corporate department positions, few companies have training programs that help turn that good manager into a successful leader who will inspire and motivate, rather than direct and dictate.

If you work in a regional position or as a corporate department head and would like to learn how to lead effectively across generations, delegate tasks to develop and train others and most importantly, find time to work on future business growth, The NAAEI Leadership Experience is an investment that will pay dividends. "

- Brad Williams, CPM
2014 NAA Chairman of the Board


NAAEI Leadership Experience Alumni


NAAEI Refund Policy
No refunds will be issued.  If for any reason you cannot attend the course you registered for, your company may send someone in your place.  If you choose to drop the class and cannot send a replacement, you may receive a credit for up to one year towards another Leadership Training course. 

For more information contact Kimberly McCrossen at 703-797-0610