Speaker Bios

 

Greg Cross

 

Greg Cross - Keynote Speaker

Greg Cross is the Senior Vice President of Revenue Management for Hyatt Hotels Corporation.  A 30+ year hotel industry veteran, Cross is responsible for maximizing Hyatt's guest room sales strategy.  He oversees the company's predictive & forecasting technology as well as reviews the effectiveness of all distribution contracts.  Prior to joining Hyatt in 2010, Cross was Senior Vice President of Revenue Management at Live Nation Entertainment, where he researched and recommended ticket prices for rock concert tours and created the functional requirements for a dynamic ticket pricing strategy.  Prior to that, Cross spent twenty-nine years with Hilton Worldwide.  Cross was the founder of Hilton's revenue management discipline and was that company's first Senior Vice President of Revenue Management.

     
Justin Alanis

  

Justin Alanis

Justin Alanís is the CEO of Rentlytics. He, and his co-founder, Phil Plante, started the company with the goal of harnessing the vast amounts of data within the Commercial Real Estate Industry to help guide daily stakeholder decisions. At Rentlytics, Alanís and his team are pushing the envelope to understand cause and effect relationships and to identify property level, regional and national trends. Their first product is a comprehensive apartment analytics and intelligence platform for institutional apartment owners and managers.  

Prior to starting Rentlytics, Alanís was a real estate industry executive managing extensive portfolios of multifamily housing assets. He was most recently Partner at a San Francisco based real estate private equity firm with over $1 billion worth of assets under management. Alanís graduated from the University of Notre Dame with a Bachelors Degree in both Economics and the Classics. He lives in San Francisco with his wife.

     
Dr. Wouter Botzen  

Dr. Wouter Botzen

Dr. Wouter Botzen is an internationally recognized expert on the intersection of low-probability risk, hazard insurance and climate-related property damage. Dr. Botzen serves as Assistant Professor at the Department of Environmental Economics, Institute for Environmental Studies (IVM), VU University Amsterdam. He is a visiting scholar at the Risk Management and Decision Processes Center at the Wharton School of the University of Pennsylvania.

Botzen obtained his Ph.D. in economics (cum laude) for his thesis on the economics of insurance against climate change. His main research interests are behavioral economics, climate change economics, flood risk management, and natural disaster insurance. He has conducted research and consulting activities for public institutions and companies on these issues, including ministries of national governments, local municipalities, insurance companies and international organizations.

He recently published a book titled "Managing Extreme Climate Change Risks through Insurance" at Cambridge University Press. Moreover, he is author or co-author of many articles.
Botzen resides in Amsterdam, the Netherlands.

     
Chris Bust    

Chris Brust

Chris Brust is the Co-Founder of ReLuminous LLC, a company formed to provide Business Intelligence solutions to the real estate industry. Prior to forming ReLuminous, Brust enjoyed a 15-year career at Archstone, holding positions in Operations, Revenue Management, and Business Intelligence. Most recently, Brust was the Vice President of Business Intelligence where he led the Business Intelligence, Revenue Management, Market Research and enterprise analytics functions.

Brust has an MBA from the University of Colorado and a Bachelor of Science in Civil Engineering from the University of Michigan.

     
Francis Chow    

Francis Chow

Francis Chow is responsible for and leads the development and roll-out of Ellis’ new Customer Experience Platform products which include resident surveys and ratings and reviews. Leveraging over 29 years of feedback collected from the Ellis Mystery Shopping Program, the resident surveys and ratings and reviews provide the measurement tools to evaluate the full resident lifecycle from Prospect to Resident to Ambassador of your brand. As the Chief Strategy Officer of Ellis, Partners in Management Solutions, and Co-Founder of Renter’s Voice, an apartment review site, Chow brings 20 years of experience in analytics, customer behavioral analysis and financial management through his roles as Chief Financial Officer of several growth companies. He started his career at KPMG with emphasis in audit for Fortune 100 retailers and consumer products clients. Chow is a CPA in the state of Texas and a graduate of Southern Methodist University in Dallas.

     
Brad Cribbins    

Brad Cribbins

Brad Cribbins serves as Chief Operating Officer and Executive Vice President of Alliance Residential's management division, with responsibility for overseeing Alliance's regional property management teams, and the following corporate support departments: Performance, Marketing, Research & Revenue and Asset Engineering. Prior to joining Alliance, Cribbins was the Vice President of Operations for Guardian Management with responsibility for overseeing fee-based and JV relationships for institutional and private clients on conventional, tax-credit and program properties. He also held a key leadership role in two start-up ventures providing technology services to the industry. Cribbins graduated from Azusa Pacific University. He is an Oregon real estate broker, former President of the Portland Multifamily Housing Association and a CCIM candidate. 

     
Donald Davidoff  

Donald Davidoff

Donald Davidoff founded D2 Demand Solutions, Inc. to focus on “all things demand”—pricing, marketing, sales and operations business processes. Davidoff is a recognized leading expert in pricing, marketing and the use of technology in multi-family housing and consults with leading multi-family housing owner/operators and technology companies.

Davidoff has been a successful senior executive and a true change agent. As Executive Vice President, Pricing and Marketing, at Holiday Retirement, he led their effort to pioneer a new pricing and revenue management solution as well as upgrading their entire approach to marketing and eCommerce.

As Senior Vice President, Strategic Systems for well-known innovator Archstone, he had a 10+ year career bringing real change through technology. His teams were directly responsible for pricing and revenue management, Archstone’s entire marketing platform including eCommerce, field marketing, creative services and corporate communication and market research. He also pioneered the creation of Archstone’s industry-leading business process management solution to automate key forms and processes resulting in a “less paper-full” office. This portfolio of responsibilities represent the heart of "where technology and people meet" in the Archstone business model.

Prior to joining Archstone, Davidoff led the team that built the Lease Rent OptionsTM software, the industry’s first automated revenue management system, at Talus Solutions, later acquired by Manugistics.  While with Talus/MANU, Davidoff worked on pricing and revenue management software and business processes in a variety of industries including rental car, hotel and gaming, package services and retail.  He has spoken at many conferences and written many trade press articles about pricing and revenue management, eCommerce and other strategic technology initiatives.

Davidoff earned a Master’s degree in Systems Management from the University of Southern California and a Bachelor’s degree in Aeronautical & Astronautical Engineering from the Massachusetts Institute of Technology.

     
Jay Denton    

Jay Denton

With more than a decade of experience, Jay Denton has become a recognized figure in the multifamily housing research market, managing Axiometrics’ research and reporting capabilities and helping the company develop a reputation for delivering the most comprehensive, robust and actionable apartment data on the apartment industry. Denton joined Axiometrics as a Research Analyst immediately after earning a Bachelor of Business Administration with a focus in Management Information Systems from Texas Tech University. In 2006, Denton was appointed Vice President of Research. In this role, Denton is responsible for managing Axiometrics’ entire research operation. Denton has also been responsible for developing and maintaining Axiometrics' product offerings, conducting product sales demonstrations, and providing client training and post-sale custom research. Today, Denton’s primary role is leading the company’s analytics team. Within that role, Denton works directly with clients to help them utilize Axiometrics data to make informed and accurate investment decisions. Denton designs and leads the delivery of analysis in areas such as portfolio benchmarking, acquisition and development studies, demand and supply forecasts, market selection and REIT performance.

     
Amar Duggasani    

Amar Duggasani

Amar Duggasani is Executive Vice President of Strategy and Business Development at The Rainmaker Group, a profit optimization solution provider for hospitality, gaming and multifamily housing industries. In addition to providing leadership at the highest levels, he manages Strategy, Planning and Business Development functions for this fast growing technology company. Duggasani is an experienced technology professional with over 15 years of executive management success in leading technology, operations and software development teams in the technology, retail and service industries. He is a proven results driven executive with unique combination of business acumen, technical and operational expertise and Pricing/Revenue Management knowledge. He has a solid track record of building strong organizations by recruiting and mentoring high performance teams combined with efficient customer focused business processes. Duggasani has undergraduate and graduate degrees in Engineering and received his MBA with Honors from The Wharton School of University of Pennsylvania. 

     
Keith Dunkin  

Keith Dunkin

Keith Dunkin is the Senior Vice President at RealPage.

Dunkin is responsible for YieldStar and MPF portions of the RealPage platform and has been instrumental in the ongoing education of the multifamily industry on the benefits and best practices associated with revenue management.

Involved with YieldStar revenue management since its inception, Dunkin has been an integral part of the growth and successful adoption of revenue management overall. Dunkin brings 13 years of experience in pricing and asset performance evaluation to RealPage, following a career at JPI, which included involvement in key strategic initiatives related to portfolio diversification, asset site selection and ongoing operational performance improvement.

     
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Michael Gaeta

Michael Gaeta is the Development Manager at Yardi.

Gaeta is the development manager for Business Intelligence and Revenue Management at Yardi Systems based in Santa Barbara, Calif. Gaeta's 20 years of software design, development and leadership experience includes twelve years focused in the global real estate industry. This specialized background in real estate has helped him understand the unique business needs of Yardi’s clients – with the result of enabling Yardi to deliver the most robust out-of-the-box business intelligence system in the industry. Gaeta earned a BS-BA degree from the Ohio State University in both Information Systems and Finance.

     
Mary Herrold  

Mary Herrold

Mary Herrold is Vice President of Marketing and Business Development for JVM Realty Corporation

Established in 1975, JVM Realty Corporation (JVM) is a privately held real estate investment and property Management Company with over 200 employees and a growing portfolio of over 7,000 apartment units.

JVM specializes in the acquisition and management of apartment communities located throughout the Midwestern United States. JVM forms investment groups to purchase apartment properties and professionally manages these communities as well as properties owned by others. JVM Realty's corporate headquarters is located in Oak Brook, Ill. and is currently operating in six states. Every JVM managed property is supported by a team of experienced operations, marketing, accounting, training, maintenance, construction, and technology professionals based out of its corporate office. JVM utilizes state of the art marketing, leasing and revenue optimization software applications to maximize the performance and value of every property they manage.

At JVM, Herrold is at the helm of the marketing and branding of JVM’s multifamily housing portfolio, and business development for JVM’s property management division. Herrold's real estate career began in 1991. She is a member of CREW Network Chicago, a former member of the board for the Chicagoland Apartment Association and a licensed Illinois Real Estate Broker.

     
Bryan Hilton    

Bryan Hilton

Bryan Hilton is the Senior Vice President of Revenue Management for Simpson Property Group based in Denver. Hilton joined Simpson in February of 2003 to implement and oversee the "LRO" Revenue Management software system. Hilton continues to work on improving pricing processes with Simpson as well as new initiatives in Automated Budget Forecasting and Business Intelligence. Previous to working with Simpson, Hilton held a variety of senior management positions in the travel and transportation industry with Budget Group for a total of 16 years. Hilton obtained his B.A. Degree from the State University of New York at Albany and obtained is MBA at Sage Graduate School in Albany, N.Y.

     
Richard Hughes    

Richard Hughes

Richard Hughes is Vice President of Strategic Revenue Systems for RealPage. RealPage, Inc. is a provider of on demand (also referred to as "Software-as-a-Service" or "SaaS") products and services for the rental housing industry. Its broad range of property management solutions enable property owners and managers to increase revenues and reduce operating costs through higher occupancy, improved pricing methodologies, new sources of revenue from ancillary services, improved collections and more integrated and centralized processes.

     
Kevin Huss    

Kevin Huss

Kevin Huss has been with Resource Residential, based in Philadelphia, for five years. His role at Resource is to direct and manage revenue maximization strategies through the implementation of new lease and renewal pricing, resident screening strategies and other risk management processes. Huss and his revenue management team work closely with each community to ensure revenue goals are met while focusing on rate, occupancy and unique sales practices.

Prior to joining Resource Residential, Huss worked with Simpson Property Group as a Revenue Manager and Avis Budget Group as a Product Manager. Huss has a B.S. degree in Business Administration from the University of Wyoming and a Masters in Accounting from the University of Colorado at Denver.

     
Gina Johnson    

Gina Johnson

Gina Johnson is a 15-year veteran of the property management and real estate consultation industry with a full scope of experiences ranging from fee to owner-managed, lease-up to disposition, management training to leasing seminars to marketing plan execution and analysis. Her portfolio of accolades includes 7 percent above market occupancy averages in a recessed market and the elimination of concessions for a position-to-sell portfolio (which by the way resulted in the highest per square foot sales recorded in the market).  

In addition to the many successes in direct property management, Johnson is also Co-Founder of the Seattle-based relocation company Streamline Mobility which services numerous Fortune 500 accounts both domestically and internationally. Johnson, who originally handled both customer service and client development responsibilities for the company, is to be credited with Streamline’s business relations with Parallels, Starbucks and the Boeing Corporation.  

Johnson currently wears the many hats of the marketing director of Pacific Living Properties (PLP) where she not only addresses property market positioning and lease efforts but also plays a key role in the business development of the growing company. As yet another contributor to her diversity of experiences PLP’s portfolio along the West Coast, but is a far cry from the luxury portfolios she managed years prior.

     
Jim Kjolhede  

Jim Kjolhede

Jim Kjolhede, CPM, CAPS,  formed Satteron Enterprise, LLC in 2005 in an effort to assist companies and individuals in the multifamily housing industry understand the business from a different perspective, as well as to help them achieve their goals and aspirations. He has had assignments with owners, management companies service vendors. With more than 28 years of experience in multifamily management, coupled with his college basketball playing and coaching background, the industry experiences and contacts are many. He has worked with “Teams” and organizational structures his entire life and understands the drivers of peak performance, goal setting and attainment.

Kjolhede began is multifamily housing career in 1982 with the M.D.C. Corporation in Denver. He has held positions of increasing responsibility with Beacon Hill Investments, American Development Corporation, Balcor Property Management (up to 20,000 units), Insignia Residential (up to 55,000 units) and AIMCO, where he was divisional vice president responsible for a combined portfolio of REIT, fee, and affordable properties totaling 85,000 units.

Most recently Kjolhede worked at Archon Residential Management, a wholly owned subsidiary of Goldman Sachs, where he was Chief Operating Officer, overseeing more than 55,000 units. Overall, Kjolhede has overseen the operations of more than 280,000 multifamily units throughout his career. The unique balance between the people side of the business coupled with the need to utilize technology to maximize operations has given Kjolhede a unique perspective on the business.
Kjolhede has been a member of the NMHC Board of Directors as well as the Austin Apartment Association Board of Directors and he has spoken at many industry events.

     
Steve Lefkovits  

Steve Lefkovits

Steve Lefkovits is President and CEO of Joshua Tree Consulting, which he founded in 2001 and Joshua Tree Conference Group founded in 2008.  He is also a partner at RealtyCom Partners, LLC, the apartment industry’s leading asset manager of telecom marketing rights on behalf of property owners.

From 2000 to 2001 Lefkovits served as Senior Vice President of BRE Properties, Inc. and from 1997 to 2000 as Vice President of the National Multi Housing Council.
Lefkovits started in multifamily as a Vice President of the New York State Housing Finance Agency, and served briefly as an associate at Prudential Securities in New York.
Lefkovits is a frequent speaker at industry conferences and has presented at events sponsored by the National Multi Housing Council, the National Apartment Association, Multifamily Executive Magazine, Multi-Housing News and many of the leading apartment management companies.

Lefkovits is a graduate of Yale University (BA) and Princeton's Woodrow Wilson School of Public and International Affairs (MPA). Prior to real estate, Lefkovits was a staff photographer at the national newspaper USA Today, and a photo intern at the New York Times. He is an avid landscape and nature photographer whose work may be seen at www.pacific-landscapes.com.

     
Ian Mattingly  

Ian Mattingly

Ian Mattingly, CPM, is Executive Vice President for LumaCorp Inc., a privately held multifamily housing investment and management firm based in Dallas. Mattingly’s responsibilities include overall oversight of the company’s management portfolio, directing the firm’s day-to-day operations, evaluating new investment opportunities, and overseeing leading-edge revenue management and procurement systems. He is an active member of numerous local, regional and national associations and boards, including the Institute for Real Estate Management, The Apartment Association of Greater Dallas, and the Texas Apartment Association and Education Foundation. Mattingly joined LumaCorp in 2007 upon leaving the Denver office of Apartment Realty Advisors, where he specialized in marketing B and C multifamily housing opportunities throughout Colorado. Mattingly has been a featured speaker, instructor and panelist at numerous local and national industry conferences and seminars, including most recently ARM 2012 and AFT Live. Mattingly lives in the Dallas suburb of Plano with his wife and two sons.

     
Kelly McGuire  

Kelly McGuire

Kelly McGuire leads the Hospitality and Travel Global Practice for SAS.  She is responsible for driving the offering set and setting strategic direction for the practice. McGuire works with product management, sales, alliances and R&D to ensure that SAS solutions meet the needs of the market and evangelizes the value of advanced analytics to the industries she serves. Before joining SAS, McGuire consulted with Harrah’s Entertainment on restaurant revenue management strategies for their major markets. Prior to that, she was a senior consultant at Radiant Systems.  She also worked for RMS (Restaurant Revenue Management Solutions) providing menu item pricing recommendations to major chain restaurants.  
McGuire has a BS from Georgetown University and a MMH and PhD in Revenue Management from the Cornell School of Hotel Administration.  Her research has been published in The Cornell Hospitality Quarterly, Journal of Pricing and Revenue Management, Journal of Hospitality and Tourism Research and the Journal of Service Management. She is also a frequent contributor to industry publications, speaker at industry conferences and is co-author of the SAS/CHR blog “The Analytic Hospitality Executive.” 

     
Jessica Mills  

Jessica Mills

Jessica Mills is the Director of Revenue Management for Carmel Partners. She was hired in 2008 to implement LRO across the company’s portfolio of 20,000 units. She and her team are responsible for the development and implementation of pricing strategies for stabilized, newly acquired, student and development assets. Under her direction, Carmel has also utilized their revenue management system on lease up and student assets.

Before joining Carmel, Mills was the Senior Analyst of Revenue Management for Frontier Airlines, where she managed a market set worth $200M in annual revenue. She consistently achieved the highest results in revenue growth for the department.

In her spare time, she enjoys skiing, beekeeping, and captaining a tennis team league.

Tina Mortera    

Tina Mortera

Tina Mortera is currently Senior Vice President of Performance at Alliance Residential and oversees Recruiting, Learning, Marketing and Associate programs. Mortera's area of specialization is creating culture. She believes that branding should begin from within. She has established Alliance University, an online learning portal that offers Alliance associates more than 300 courses, and automated curriculum delivery. These include Alliance custom courses as well as industry-specific and professional development courses offered via virtual instructor-led and self-paced formats.

Mortera also established Alliance TV, an in-house online channel for coverage of events, interviews with associates, videos to promote contests and messages to support change management. Mortera's current projects include curriculum development, systems for talent acquisition and succession planning, marketing analytics, as well as recognition and engagement programs. Mortera is an advocate for the development and implementation of new technology as well as a firm believer that people make the difference. Mortera holds a Masters in Art History and Archaeology from Southern Methodist University and a Masters in Education from the University of Phoenix. She is a Certified Apartment Manager through the NAA, has published in professional journals and is a frequent speaker at industry events.

     
Bryan Pierce  

Bryan Pierce

Bryan Pierce serves as the Director of Revenue Management for Holland Residential, a Holland Partner Group Company. He has been responsible for all aspects of selection, implementation, reporting and daily results of Revenue Optimization since the Holland Partner Group implemented these tools and processes in December 2009. He oversees revenue management on 20,000 units at stabilized, renovation and lease-up communities that range in product style from garden in the suburbs to high rise in the urban core.

Pierce communicates with all levels of the organization from operations at the property, regional, and portfolio levels to the training, asset management, acquisitions, development, Re-development and marketing departments and at the highest executive levels of the organization. Pierce provides internal feedback on key performance metrics, opportunities and has developed reporting around these metrics used company wide.

He graduated with highest honors, Summa Cum Laude, from Eastern Oregon University with a degree in Business Administration, has an Advanced Credential in Finance and holds a Certification in Hotel Revenue Management from Cornell University's School of Hotel Administration.

     
John Pringle  

John Pringle

John H. Pringle is Managing Principal of JHP Consultants, LLC located in Los Angeles. Pringle is a real estate investor and real estate consultant for development and management activities.  Pringle was President of E & S Ring Management Corporation located in Los Angeles, until December 2012. During the last decade, Pringle was responsible for directing all company operations for this privately held southern California firm, which operates 10,500 apartments and three marinas in California, Washington, Oregon, and Nevada. Prior to Ring, Pringle was COO and Principal of Ventana Property Services in Menlo Park, Calif., responsible for 45 apartment communities in California.  Prior to Ventana, Pringle was Vice President/Property Operations for AvalonBay Communities, Inc., one of the nation’s leading real estate investment trusts (REITs), where he supervised property operations for 17,500 apartments throughout the West Coast and in Minneapolis.  Pringle was also Senior Vice President of Prometheus Development Co. in San Mateo, Calif., where for 10 years, he supervised commercial and apartment properties in four states.  Pringle has presented at numerous public speaking engagements about industry best practices, technology implementation, and the maximization of data/video revenue streams for multifamily operations. Pringle is a graduate of Colorado State University with a BS in Economics. He has been active with NAA, NMHC and other industry organizations during his career.

     
John Reardon    

John Reardon

John Reardon joined Beacon Communities in April 2007 as the Leasing & Marketing Coordinator. Focusing on new lease-ups and acquisitions, Reardon played an essential role in developing and implementing marketing strategies for five lease-ups from 2007-2011. Beginning with the Cordovan at Haverhill Station and most recently with Ames Shovel Works Apartments, Reardon’s experience covers the realms of both luxury market rate and affordable housing markets.

As an integral member of Beacon's Marketing team he has spearheaded the development of social media strategies as well as marketing outreach campaigns for new and existing communities. Reardon continues to work in partnership with Beacon’s Vice-President to update and rollout enhanced training programs focused on Leasing and Marketing at Beacon Communities. In early 2012 Reardon was elevated to the role of Marketing Director where he oversees marketing budgets, advertising strategy and revenue management pricing for all Market Rate communities. Reardon received his B.A. in Communications from Keene State College.

     
Erik Rogers    

Erik Rogers

Erik Rogers is the Senior Vice President of Operations for Carmel Partners. He is responsible for overseeing residential services, marketing, training, revenue management, and business intelligence and technology for Carmel’s portfolio of 15,000 units in a variety of markets including California, Colorado, Hawaii, Virginia and Washington. Rogers has been with Carmel for six years and has been involved in the company’s operational infrastructure in prior roles as National Director of Revenue Management and Vice President of Business Intelligence and Technology. Rogers holds a master’s degree from the University of Denver in Digital Media Studies and his background includes 15 years of business analysis and application development for a variety of industries.

     
Dave Romano  

Dave Romano

Dave Romano is the Vice President of Revenue Management for Equity Residential, responsible for all pricing and revenue management related functions and platforms.  Romano has over 20 years of revenue management experience in the airline, rental car and multi-family housing industries. Romano has been with Equity Residential since 2004 when he came on to direct the implementation of a centralized revenue management function. Romano is a member of Equity's Executive Pricing Committee and oversees revenue management on over 100,000 units on a variety of property types including garden, high rise, city, suburban, student, renovations and development deals.   Romano received a Masters Degree in Economics and a B.A. in Economics with a minor in Business Administration from Eastern Illinois University.

     
Kathie Savage  

Kathie Savage

Kathie Savage, as Director of Property Management Operations of Cottonwood Residential, provides operational leadership in all aspects of operations in order to maximize the overall performance of the properties. Her responsibilities include the design, development, and implementation of techniques to support pricing and revenue management to maximize revenue opportunities. She also develops, evaluates and implements marketing initiatives and strategies.

Savage has more than 26 years experience in multifamily housing management. Her experience includes working for Archstone and Equity Residential. She was a partner in a boutique property management company in Park City, Utah, for several years. She was the 2001 Utah Apartment Association Manager of the Year. She attended Boise State University and has the IREM Certified Property Manager, CPM, designation. Savage is also a licensed Utah Real Estate Broker.

     
Dharmendra Sawh  

Dharmendra Sawh

Sawh is the industry principal for revenue management at Santa Barbara, Calif.-based Yardi Systems.  Sawh’s very well rounded and practical background in the multifamily industry includes experience as a software vendor, consultant and customer.  Most recently he was the vice president of revenue management and analytics for Denver-based Apartment Investment and Management Co. (AIMCO), one of the largest multifamily REITs in the U.S., where he led the development and implementation of revenue management and business intelligence systems. 

     
Trachelle Spencer  

Trachelle Spencer

Trachelle Spencer, Director of Revenue Management at Maxx Properties, has more than 12 years of pricing experience.

Spencer spent four years at Ingersoll-Rand as Pricing Manager. She was then apart of Richmond American Homes’ inaugural Purchasing Leadership Development Program. She completed seven years at Simpson Property Group as National Revenue Manager, utilizing LRO. Spencer is now developing the Revenue Management Department at Maxx Properties.

Spencer holds a BS in Marketing from Southern Oregon University and graduated with high honors, earning her MBA from NYIT. Spencer is a member of Delta Mu Delta, International Honor Society in Business.

     
Donna Summers  

Donna Summers

Donna Summers is currently Vice President of Operations at Gables Residential. This region includes all owned and JV assets nationally which is mostly A+ multifamily housing and mixed-use assets. Her career began with Trammell Crow/Gables where she spent 11 years in property operations. Upon leaving Gables she worked for companies such as Archstone and Greystar in various operational roles including Vice Presidnet of the Dallas Region for Greystar. Additionally, Summers worked as Director of Operations and Asset Management at First Worthing before returning to Gables in 2005. Summers holds her CPM designation and is a member of the Dallas IREM chapter as well as serves on the Board of Directors for The Apartment Association of Greater Dallas.

     
Rajiv Verma  

Rajiv Verma

Rajiv Verma is the Director of Revenue Management at AvalonBay and is responsible for leading the revenue management function. His responsibilities include pricing apartment homes for the entire portfolio, developing revenue management strategy in collaboration with senior executives and leading execution with operational teams. Prior to his role as Director of Revenue Management, he was Director of Strategic Business Services at AvalonBay, where his primary responsibilities included revenue management and energy management. He received his MBA from the George Washington University School of Business and graduated from Bethany College with a Bachelor’s Degree in Accounting.

     
 Scott Villani  

Scott Villani

Scott Villani has worked in multifamily housing operations, marketing and revenue management for over 10 years. Earlier this year, Villani joined The NRP Group as Vice President of Marketing. Prior to that Scott spent time with RealPage in Business Development and the majority of his career with Forest City Enterprises leading their multifamily marketing and revenue management. Villani also brings regional and property operations experience from Forest City and AvalonBay early in his career. Villani received his BA in Economics from Dickinson College and an MBA from The Robert H. Smith School of Business at The University of Maryland.

     
 Dirk Wakeham  

Dirk Wakeham  

Dirk Wakeham is Managing Director of Westlake Ventures in Dallas. Prior to forming Westlake Ventures, Wakeham was President of RealPage, Inc., a leading provider of enterprise SaaS solutions for the real estate industry. RealPage provides software and softare enabled services to the rental housing industry. Wakeham also founded and was CEO of LeasingDesk a company focused on delivering web-based risk mitigation solutions for the landlords and property managers which sold to RealPage in 2007. He also is an active investor and advisor in several early stage companies and the current Membership Chair for the North Texas Chapter of YPO.

     
Kris Wegener  

Kris Wegener

Kris Wegener has an extensive background in sales and customer service. She has held general and management positions in fields such as single and multifamily housing real estate, corporate housing and advertising. Currently, Wegener is the Vice President of Business Observations, a mystery shopping company specializing in video mystery shops. Prior to that, Wegener spent over 15 years in sales and marketing before joining Mark-Taylor Residential in 2000 as Director of Sales and Training. She has been directly responsible for developing and conducting new hire orientations, and both fundamental and ongoing sales and customer service workshops and seminars. Wegener has also composed and facilitated numerous courses on a variety of topics such as industry trends, concession management and specific sales skills. She has successfully increased revenue by managing concessions and producing higher than industry standard closing ratios. Her coaching and training has led many clients to revenue growth, successful sales and companywide teambuilding.

     
Stacy Westbay  

Stacy Westbay

Stacy Westbay is the President of Revenue Edge.
 
Westbay began her career in 1996 as a part-time leasing consultant for JPI, where she was employed for more than eight years. Prior to launching Revenue Edge in 2011 Westbay served as the Vice President of Asset Management for Verde Apartment Communities where she was responsible for the development of financial reporting, annual budgeting, quarterly forecasting, oversight of ancillary services and the implementation of revenue management.  Westbay holds an MBA in Finance from Southern Methodist University.

     
Nylavae Westlake  

Nylavae - "Nyla" Westlake

Nylavae Westlake currently serves as Vice President of Asset Management for Trammell Crow Residential (TCR). In her 10 years with TCR, she has held positions in training, IT, property management and asset management. Westlake has over 15 years of experience working in real estate management including oversight of conventional and affordable portfolios for both private equity and institutional investors. Prior to rejoining TCR in 2010, Westlake worked as Director of Asset Management for a multifamily housing portfolio consisting of 40 assets and 10,000 units. In her current role, Westlake oversees approximately 6,000 units in North Florida, the Carolinas and Texas, she is also heavily involved in the company’s sustainability initiatives and IT solutions. Westlake holds a bachelor’s degree from the University of Central Florida with a major in Finance, a Florida Real Estate License and a CPM designation through the Institute of Real Estate Management.

     
Greg Willett  

Greg Willett

Greg Willett is Vice President Research & Analysis, MPF Research, a division of RealPage, Inc.

Willett heads the research and analysis team at MPF Research, tracking and evaluating trends in multifamily housing market fundamentals. He thus is well versed on economic and multifamily market conditions and activity nationally, by metro and in many individual neighborhoods. Willett has written articles for periodicals such as Multifamily Executive, Urban Land, Multifamily Trends and Units, and is a regular contributor to numerous other publications serving the multifamily housing market. He also authors articles and appears in videos featured in MPF Research's Apartment Market Dynamics commentary series, available on the company website and the Property Management Insider blog.

 

Willett began his tenure in the multifamily housing industry as a data analyst and later served as a research consultant specializing in feasibility evaluations of new apartment community development and existing property acquisitions. He holds a Bachelor's degree from Western Kentucky University as well as a Master of Liberal Arts degree from Southern Methodist University.

     
Becca Wilson  

Becca Wilson

Becca Wilson, President and CEO of Spherexx.com®, B.S. B.A. was formerly the Information Technology Manager & Assistant Controller for Case and Associates Properties, Inc., a large, multifamily housing and commercial real estate management and development corporation based in Tulsa, Okla. She founded Spherexx.com in 2000, having foreseen the need for Internet Technology services designed especially for the multifamily housing industry. Wilson has provided website development, internet marketing services, revenue management, branding and marketing, custom programming and software tools. Wilson has been a guest speaker at the NMHC Technology Conference, Apartment Internet Marketing (AIM) Conferences and the National Association of Home Builder’s Pillars Conference. Wilson was distinguished by the Institute of Real Estate Management in 2013 as one of the “Women Changing the World of Real Estate Management.” Spherexx.com has supported IREM, National Apartment Association's Suppliers Council, many state and local apartment associations and Wilson has served on the NMHC’s Multifamily Information and Transactions Standards (MITS) committee.

     
Randall Wynne  

Randall Wynne

Randall Wynne has worked in the multifamily housing industry for 12 years. He began his career at Equity Residential, where he worked as a Residential Financial Specialist and now serves as the Operations Manager for TriBridge Residential. During his time at TriBridge, Wynne created a revenue department which includes the implementation of LRO, streamlined their amenity based pricing structure and has created a myriad of additional revenue initiatives. Last year he completed his Master's in Business Administration and focused his studies around Revenue Management and Business Intelligence. In his free time he enjoys spending time with his family and playing golf.

     
Blerim Zeqiri  

Blerim Zeqiri

Blerim Zeqiri started with Alliance Residential Company in 2005. As a member of the acquisitions team, he was involved in a buyout of a portfolio valued at approximately $700 million. In 2007, he moved to Asset Management and was primarily responsible for the oversight and management of 19,000 units owned by Alliance and other JV Partners in the division. He managed compliance with Loan and JV Agreements, developing and implementing strategies for asset value creation and income growth as well as managed and executed mid- and long-term strategies such as budgeting, cash flow and income, liquidity and capital investments. In 2010, Zeqiri was tasked with creating and leading the Department of Revenue and Research. He set strategies and assessed market changes in directing business practices and tactics. He has leveraged property management principles as well as economic research to create, set and guide business goals for advancing property performance for all Alliance owned and operated properties.

Zeqiri graduated Magna Cum Laude with dual degrees - B.S. in Management from W.P. Carey School of Business, and a B.A. in Political Science – from Arizona State University. He is a member of the Economic Club of Phoenix.

 



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