Trillion Dollar Industry Has Strong Story to Tell | National Apartment Association

Trillion Dollar Industry Has Strong Story to Tell

Despite the worst economy in a generation, the apartment industry’s contributions’ to national, state and local economies have remained a positive, lasting power. Research to quantify apartments’ important and sustained economic contributions is available in “The Trillion Dollar Apartment Industry,” published by NAA and the National Multi Housing Council.

To tell the apartment industry’s economic impact story to policymakers, NAA and NMHC have partnered together to create an integrated communications campaign, “Apartments. We Live Here.” The campaign features a two-minute video that highlights the industry’s significant economic impact on the nation as well as a website,, that features an interactive map with data for all 50 states plus a one-of-a-kind calculator to determine the economic contribution of any new or planned apartment development in a particular state.

These tools will help NAA members tell a compelling story to your members of Congress when they’re home during Congress’s August recess. Tell them about the dollars and jobs associated with multifamily construction and operations in their state and ask them to pass comprehensive immigration reform legislation that creates predictable, consistent policies for apartment owners and operators.

Apartments Contribute Trillions to National Economy

Apartment Industry Launches Apartments. We Live Here. Campaign

Apartment Community Estimator (A.C.E.)

Congressional Recess Program