APTly Spoken Blog

  • Managing the Human Factor of Revenue Management

    Integrating a Revenue Management System into Your Operations: Managing the Human FactorWhen it comes to setting rents, human input based on first-hand market knowledge is invaluable. But some feel that a subjective approach to multifamily pricing is no longer adequate in today’s times of advanced technology. Revenue management systems for the real estate industry have surpassed people power when...
  • Rent to Dr. Jekyll, not Mr. Hyde

    Learn from owners/managers and thought leaders about how to leverage rental payment history to improve screening processes in the NAA Education Conference session Dr. Jekyll and Mr. Hyde? Rental Payment Data Helps Identify the Best Residents.Based on new data on the NOI impact of current rates of rent default in the multifamily industry, renters are a higher-risk group than the overall U.S....
  • Look Who’s Joining Us at the NAA Advocacy Lounge!

    Get your picture taken with President and Mrs. Obama with the Oval Office in the background! Your photo op with cardboard cutouts of the President and First Lady will be one of many activities in the NAA Advocacy Lounge from Tuesday through Friday at the NAA Education Conference. The lounge will be located in the San Diego Convention Center lobby adjacent to the conference registration area.Since...
  • Understanding the Customer Experience and Leveraging the Customer Experience for Marketing Purposes

    What is customer experience and what does it mean to those of us in the business of leasing apartments? The answer is simple. Our residents are demanding a better experience and talking about their experience online. Did you know that 70 percent of potential renters consult apartment reviews, and they trust ratings and reviews sites 12x more than paid advertising? Join our panel of industry...

Pages

Subscribe to Blog Posts