APTly Spoken Blog

  • Under the Big Top

    My younger brother and I were always trying to make a buck. Well, wanting to make a buck. The trying, not as much. Our more ambitious entrepreneurial peers were manning lemonade stands, cutting grass and selling baked goods, but Chris and I wanted to do something a bit more creative. Naturally, we settled on a carnival. Our yard wasn’t humongous, but we were confident we had just enough space for...
  • How Technology Can Recruit, Retain, and Serve Today’s Student Resident

    We’ve all heard millennials being coined as “the touch screen generation,” “digital natives,” and even “hyper-social.” But what does this all really mean anyway? What does this have to do with marketing to today’s college student and retaining them?   While adapting technology trends with web design, online services, social strategies, and mobile have all become the concentrated focus over the...
  • Apartment Revenue Management: Don’t Be The “Other Guy”

    Attendance to the 2013 Apartment Revenue Management Conference continues to set new standards for networking events in the multifamily technology and operations space. Now in its third year, the must-attend annual conference on asset and revenue management, pricing, and operations again has broken prior year headcount by more than 20 percent.  So who’s going? Apartment owners and property...
  • (Units) Video Killed The Radio Star

    Although we prefer cash, Frank Mauck and I will also accept checks and money orders. You see, this month marks the 1st Anniversary of our monthly "units in a Minute" video series. I guess time flies when you’re an amateur director. Over the course of 12 months, we’ve certainly learned a lot of valuable lessons. I know I have. For example, I’ve learned that if I have an iced coffee 30 minutes...

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