Wednesday, March 18, 2015
There are countless books and in existence promising the secret to success, but to me, it all comes down to a simple philosophy about people.
As someone who spends a lot of time relationship building, I see time and time again what happens when you forget that people are people. People have free will, and they can choose to buy-in or they can opt-out. If they opt-out, you lose.
Let me explain.I'...
Tuesday, March 17, 2015
In today’s society, we are more “connected” now than we have ever been — but that’s not true. Even with all the print and online messages being exchanged every day, no technological advance can render in-person communication unnecessary. You can make life at your property more rewarding for your residents by creating memorable face-to-face interactions.
Tactics to Engage Current Residents
Tuesday, March 10, 2015
When nearly every business transaction can be conducted online, is including print in your plans even worth the time? The answer is yes; print is still viable in modern apartment management.
Holding a print piece in your hand makes the information it contains more memorable, thanks to its engagement of the olfactory and textile memories. Plus, text on paper is inherently more conducive to deep...
Friday, February 27, 2015
This is the second part of a two-part blog on building social connections among your residents within your community. If you missed the first part, you can read about the importance of a community and why you need a community catalyst in your corner.
We've already talked about the importance of community buy-in to start building a greater sense of community. Here are some additional tips to find...