APTly Spoken Blog

  • New Student Housing Research Shows How to Reach Today’s Digital Savvy Renter

    It’s no secret: College students aren’t the easiest demographic group to reach. They’re stressed, low on free time, and have a notoriously short attention span. Add in today’s ever-increasing technology and digital mediums, and you’ve got quite a challenge on your hands.  For off-campus housing communities, it’s imperative to understand how student renters search, what they look for in a...
  • What Does the Silver Fox Say?

    I might block my uncle on Facebook.  He joined three weeks ago and has since commented on nearly every status I write. And we’re talking three- to four-sentence comments. On Thanksgiving, for example, I wrote, “I have a headache and I feel sick. Like ya do, Thanksgiving.” Minutes later and four ‘likes’ deep, my uncle wrote, “I don’t understand—are people ‘liking’ the fact that you have a headache...
  • Super Tall, Funny Male Looking for Gullible Female

    “This girl I know” is always complaining about the hot messes on various dating websites. In particular, she really hates: 1. Guys who post shirtless selfies. If my friend—OK, OK, it’s me—sees one more picture taken through the reflection of a bathroom mirror, I’m going to lose it. If you really want to shamelessly impress me, upload a picture of your credit history, not your chest. I don’t care...
  • (Units) Video Killed The Radio Star

    Although we prefer cash, Frank Mauck and I will also accept checks and money orders. You see, this month marks the 1st Anniversary of our monthly "units in a Minute" video series. I guess time flies when you’re an amateur director. Over the course of 12 months, we’ve certainly learned a lot of valuable lessons. I know I have. For example, I’ve learned that if I have an iced coffee 30 minutes...

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