Tuesday, March 3, 2015
In a world of adding Facebook friends that are practically strangers, texting others from the next room, and being quicker to live-tweet an event than enjoy it firsthand, it seems that fewer and fewer people are truly connecting with others. How can you, as an apartment manager, connect with your residents online in a way that fosters community, instead of making face-to-face conversation even...
Monday, December 29, 2014
Social media is one of the most effective free advertising marketplaces available for your apartment complex. With Facebook, people log in when they want to relax and chat with friends, making them more receptive to targeted ads and promoted posts that fit their current needs. This makes it crucial for you to have an informative, engaging Facebook presence.
What to Post
Posting an occasional...
Thursday, October 16, 2014
In college I took a frozen pizza out of the oven—only partially thawed—because I couldn’t wait any longer. It was horrible and cold and, well, frozen, but it still seemed better than the alternative. The alternative being patience.
According to multifamily consultant Lisa Trosien, presenter of October 8’s Webinar Wednesday, “The Path of Lease Resistance,” we live in a microwave society. My...
Thursday, August 21, 2014
For the past year my 14-year-old cousins have been doing this thing on Facebook where they write on a friend’s wall ‘The truth is…’ and then complete the sentence. The truth is…I think you’re really cute. The truth is…you’re good at the clarinet. The truth is…you’re the second hottest person in class (this was legitimately said). You get the picture.
Except that I didn’t. And still don’t, really...