APTly Spoken Blog

  • Soft Pants, Soft Sell

    I discovered ‘soft pants’ last month. This is an actual thing. They’re those pants for women—usually tapered at the ankle—that look (and feel) like classy pajamas acceptable for daytime wear. Sometimes they have patterns. Always they are soft. These soft pants are slowly yet steadily changing my life. I’m concerned I may never return to hard pants. Goodbye, jeans. You were good to me. But...
  • That’s Gonna Leave a Mark

    I once read a review for a hostel my friends and I were considering staying in during a trip to Venice. “If you love prostitutes and drug dealers mingling outside of your window, this is the place for you!” I was equally horrified and intrigued. I didn’t think I liked those things, but wasn’t traveling all about expanding your horizons? Of course, we all pushed aside our desire for a good story—...
  • Live Streaming Video Apps Meerkat & Periscope Will Change Multifamily Marketing Forever

    A few weeks ago, Periscope, a live streaming app acquired by Twitter, launched and only hours later the 45-day old Meerkat, a competitor, announced that they had raised $14 million in funding and amassed a half-million users.  Why so much interest in these two mobile apps? Simply put, their technology makes the immediacy of social media even more immediate. “At that moment I realized that the...
  • It Can Wait Until Morning

    Here’s a shocking fact: When people get work emails after they’ve left work, they get angry. WHAT?! This news comes from a study released in February from a management researcher at The University of Texas at Arlington. In the UT-Arlington study, “Hot Buttons and Time Sinks: The Effects of Electronic Communication During Nonwork Time on Emotions and Work-Nonwork Conflict,” researchers surveyed...

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