APTly Spoken Blog

  • Hire Me: Getting Hired for that Next Level Position!

    As a leader and champion for both multifamily and my company, I’m asked daily how people can get to the next level in their career. They’ve advanced their education and qualifications, yet their career with their current company is at a standstill. Professionals want to grow, but they’re often unsure about how to find a new position.   You might think the obvious solution is to head to an...
  • The Value of Net Promoter Scores

    I saw a discussion group regarding the Net Promoter Score (NPS).  Like many in the CRM field, I question the value of Fred Reichheld’s highly disputed NPS Harvard Business Review article “The Only Number You Need to Know.”   CRM thought-leaders voice great concern about focusing on the NPS as it provides no direction on what drove the score or how to grow it; it measures “effect” not “causes.” ...
  • Go Green From the Bottom Up

    Many companies would like to be more environmentally responsible, but lack the motivation, time, or expertise to implement changes on their own. Whether you work in a large organization with thousands of employees or in a two-person office, you can persuade your managers to “buy in” to a green program with the right positioning. Here are some persuasive arguments you can make to get your...
  • Going Down The Road Feeling, Uh, Scared

    If someone had told me twenty years ago while I was hunkered down in graduate school that in the future I would have to dodge drivers on the highway who were massively distracted due to the use of a computer that fit in the palm of their hand that they were using WHILE DRIVING DOWN THE ROAD, I would have told them they were crazy! But, here we are in 2011 and that is exactly what is happening...

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