APTly Spoken Blog

  • Seven Tips to Market Apartments

    Do you have something that is visibly better than your competitor? Show it to your buyers with side-by-side comparisons. Be truthful and don’t exaggerate! Sell your USP (Unique Sales Point) visibly and dramatically. Think of your best selling feature, then showcase it! Make sure your USP is different than your competitors’. If your competitors can say the same thing, it’s not a unique selling...
  • Swimming Through A Sea of Equality and Safety: Finding Good Tenants With Fair Screening Methods

    There is an abundance of screening techniques out there these days that enable communities to thrive by locating good strong tenants. There are four steps to follow which will ensure the retention of a good tenant. The primary factors to acknowledge when a unit becomes available are your advertising techniques and internet presence. By putting time and effort into advertising your property you...
  • We're Gonna Party Like It's 1993

    Twenty years ago, I was six. Naturally, a lot has changed since then. 1. I no longer secretly cut my bangs in the bathroom and then lie when my Mom asks why there is hair in the sink. Today, I do it out in the open with poultry shears. And because I am my own boss, I don’t have to lie to anyone. 2. Jell-O Pudding Pops have lost their allure. When I was six, pudding pops were pretty much the most...
  • Maintain in Order to Retain!

    In the Northwest, the change of seasons never seems so drastic until the first fresh, sunny day shines its light over Seattle. Consistent maintenance should be performed throughout the year, but sometimes things can fall through the cracks. There’s no better time to brush up on your property than in the spring. When it comes to spring maintenance, four factors that must be addressed are sunshine...

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