APTly Spoken Blog

  • In a High-Tech World, Don't Forget High-Touch

    Gone are the days of ledger cards, guest cards and answering services. Today, our industry is driven by the technology and focused on selling features, as opposed to driving from the point of view of the customer. Smart companies in and out of the student housing space are institutionalizing a more customer-oriented perspective that drives technology design and development from the outside in....
  • New Kids On the Block

    Not too many moons ago, I was the “young one” at work. And then five years and three returning grey hairs passed by.  Still, 28 ain’t so bad. In the professional world, I’m considered “next gen”—marching along with the rest of my relatively young colleagues toward the brass ring of future leadership. This is a somewhat frightening thought, as I only discovered Monday that I have, in fact, had a...
  • How (and Why) to Build Community within Your Community

    The apartment industry houses one-third of the American population, so you might think that would make our onsite staff experts on building community. After all, they’re on the front lines of American families, and in many ways know their residents very well. So, how can property managers and leasing professionals take resident functions a step further than holiday parties to build a strong sense...
  • How Do U.S. Renters Feel about the Housing Market?

    The national real estate market is made up of many moving parts – renters, buyers, landlords, sellers, investors, inventory and demand, just to name a few. Gaining insight on the opinion of major influencers helps determine overall housing health, especially as economists begin to make predictions for 2015.  The Zillow Housing Confidence Index involves 10,000 interviews of consumers within 20...

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