APTly Spoken Blog

  • How to Create Desirable Green Apartments Presentation at NAA’s Conference

    I am pleased to announce that I will be moderating a very interesting presentation at the NAA Education Conference & Exposition in San Diego. The presentation, titled Creating Desirable Green Apartments Renters Will Pay More for and Demand, will feature Gretchen Ponts of Strata Research, DeeAnne McClanahan of Greystar Residential, and Steve Sadler of Post Apartment Homes, L.P. on Friday, June...
  • 2013 Apartment Revenue Management Conference - An Expanded World of Revenue

    Let's face it: multifamily revenue management has a lot more to it than merely the software-assisted pricing of apartment units. Yes, we're still all about the application of algorithms to availability, trends in supply and demand, exposure and expirations (not to mention how all of the above is getting crunched by our comps) in order to generate optimal lease rates and terms. As the only...
  • The 90s Called: They Want Their Power Suits Back

    My first job was helping my dad landscape in the summers, and although he violated many a child labor law (totally kidding Child Protective Services—I was 16, able-bodied and got a free lunch every day), he allowed me to wear whatever I wanted. A t-shirt and shorts? Don’t mind if I do. During my stint as a waitress, I wore khaki pants and a black shirt. The shirt was great, but the khakis were a...
  • Managing the Human Factor of Revenue Management

    Integrating a Revenue Management System into Your Operations: Managing the Human FactorWhen it comes to setting rents, human input based on first-hand market knowledge is invaluable. But some feel that a subjective approach to multifamily pricing is no longer adequate in today’s times of advanced technology. Revenue management systems for the real estate industry have surpassed people power when...

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