APTly Spoken Blog

  • Maintenance Mania Surpasses Miss Universe

    Channeling my mother, I climbed to the top of the bleachers before the 7th annual Maintenance Mania National Championship—held during the 2013 NAA Education Conference & Exposition in San Diego—to ensure some sort of back rest. I’m 26 years old—I need the spinal support. Settling into my seat, I admired the costumes, t-shirts and party hats many of the audience members were wearing in support...
  • Pushing Potential Forward: The Expanded Scope of the Apartment Revenue Management Conference

    What does the 2013 Apartment Revenue Management Conference (Sept. 23-25, Turnberry Isle Resort, Miami) have to do with the New York Times and the Dalai Lama? Call it an intense focus on data-driven business solutions.Five years ago only a handful of institutional-sized adopters embraced analytic, algorithmic pricing technology. Now a critical mass of apartment owners and operators large and small...
  • Stay Classy, NAA

    When I woke up yesterday morning, my head full of "Anchorman" quotes and my purse full of complimentary dinner mints, I was excited to get our first full conference day underway. As an Education Conference & Exposition vet (it's my fourth year, so I know people), I've heard a lot of great speakers, attended many informative education sessions and eaten my body weight in potstickers at various...
  • Welcome to the New Age of Search

    Every month, Google gets 25 million searches for apartments from desktop computers. Despite the proliferation of smart phones, that figure is more than double the amount of apartment searches Google gets from mobile. "Every month Google receives approximately 11 million searches using the keyword 'apartments' from mobile devices," says Google Channel Sales parter trainer Ty Schlegel, who presents...

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