APTly Spoken Blog

  • Leasing vs. Retention - A Contrarian View

    I read an intriguing point in an online discussion about revenue management: “Turn cost is a factor, but it is also a sunk cost unless you wish to favor renewals over new leases.” Ah, “unless” you favor protecting your existing revenue stream!  This is a huge issue…leasing/marketing vs. retention. Which should be the priority? Loss minimization vs. revenue/cash flow maximization. Filling empty...
  • Craigslist Imposters Can Now Their Devote Full Attention To Dating Sites

    So, I have this “friend” and she’s on an online dating site. After pondering which service would best suit her needs, “my friend” remembered reading an article that said it’s OK to feel desperate—you just can’t act like it. So for her, that meant joining something that was free. Paying for a boyfriend just seemed wrong, and something she certainly wasn’t willing to consider until at least the...
  • There's No Such Thing as a Free Lunch, but We Can All Have Biscuits and Free Websites

    This morning, I made the short walk from NAA Headquarters, in near-frigid Washington DC weather, to the Chick-fil-A at Ballston Mall so I could stand in line for my free Spicy Chicken Biscuit. Word had spread through our office yesterday that our local and cherished Chick-fil-A would be giving away a free breakfast sandwich every day this week.  I developed a nice addiction to Chick-fil-A in...
  • What Do Dirty Showers, Mrs. Robinson, and Cough Syrup Have in Common? Student Housing!

    My 21-year-old brother used to argue that his bedroom felt more “cozy” and “lived-in” when it was an absolute mess, so it really shouldn’t have come as much of a shock when we visited him in college and saw an apartment in dire need of a good cleaning. “I didn’t raise you like this,” my mother said, vigorously scrubbing the bathtub walls. Apparently, she did. Student residents such as my brother...

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