APTly Spoken Blog

  • Sustainable LED Light Fixtures – Worth the Investment

    Recently, a Green Blogic subscriber contacted us to find out how we can help make his property more attractive to current and future residents with green products. The associate manager of Sustainability, Kelly Thompson, and I had the pleasure of walking the multifamily property to look for efficiencies. I’ll start by saying that it was very attractive to begin with, inside and out, but...
  • To Catch a Liar

    My parents had it easy—a fact I like to remind them of as often as possible. You see, my brother and I were not your typical adolescents. We didn’t drink, we didn’t skip class, we didn’t go around town wreaking havoc upon unsuspecting elderly neighbors. In fact, it’s safe to say we were the world’s best—and, according our more popular peers, boring...
  • Not Too Early to Plan for 2013 Apartment Careers Month

    Are you ready for our 2013 Apartment Careers Month in February? I know. Many of you are still sweating it out as high summertime temperatures linger on, so the chill of February still seems a long way off. In fact, it’s right around the corner. The time is now to start identifying ways to participate in Apartment Careers Month. We have lots of tools available on our website to help you...
  • CUSTOMER EXPERIENCE: Scrap The Sales Script!

    Before the “Value Meal” I can remember this irritating question, “Would you like fries with that?” echoing through the outside speaker as I would drive through my neighborhood McDonalds. I am confident the person who asked didn’t really care if I ordered fries or not—it was not sincere—it was scripted.   Two recent studies released by the...

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