APTly Spoken Blog

  • Celebrate Labor Day by Encouraging Others to Consider Apartment Industry Careers

    Many people will celebrate this Labor Day weekend with cookouts, time with friends and family and maybe a last-minute getaway to mark the end of summer. While many of us celebrate a day dedicated to our nation’s workforce, many people are still struggling to find jobs to support themselves and their families. Our industry can help. The good news is the U.S. the economy does appear to be...
  • An Apartment Tail: Fievel Goes to the Dumpster

    I’ve lived in an apartment for over three years now, so naturally I’ve learned a few tricks. Take pest management, for example. A few weeks ago my roommate thrust a chewed-up piece of saltwater taffy in my face, disrupting the quiet time I had requested while watching “Bachelor Pad.” She had discovered the gnawed taffy on the floor of her closet and could only assume one...
  • Email Lead Exhaustion: Do we really need them all?

    Three percent of anything isn't much. If you handed me a pizza, and only let me have 3% of it, I'd be upset and still hungry. If I only allowed you to read 3% of this post, you would've finished it a sentence ago. Yet, considering that less than 3 percent of emailers sign a lease, leasing agents have to spend countless hours wasting 97% of their time working them. I suppose,...
  • CoreMargaret

      Margaret Core has worked with leading trade associations for 25 years including the Optical Society of America, Consumer Electronics Association, Leading Age and recently, the Biotechnology Industry Organizations. She comes to NAA with experience with marketing trade shows, advertising programs, sponsorships and organizational branding. Margaret earned her undergraduate degree in...

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