APTly Spoken Blog

  • Top 10 Social Media Priorities for Apartment Marketers

    When a property management company calls, usually the only thing they know is that they need help with social media! But, help with what exactly? That’s when the call can become quiet. “You tell us.” There are so many ways we can help, but we need to clarify the situation, realize the opportunities for improvement, and then establish your priorities.What have you done to-date? If you’ve already...
  • Responding to Online Reviews

    80% of review site users feel that a management response to a bad review is reassuring. – TripAdvisor, 2010 Would you, could you, should you… respond to an online review? Customer reviews land at the top of search results. In some cases it may be advised to respond to negative, and even positive, reviews. Set objectives and create a policy and a plan for responding to reviews. 95% of review...
  • Social Marketing for Military Housing

    I’m so excited to be presenting at the National Apartment Association Conference this year, especially because of the topic! Combine my military experience with my social media experience and then add my love for the multifamily industry and we’ll have a perfect recipe for a session! Marketing Boot Camp: Marketing to Today’s Military Families will have four parts. The portion I am presenting...
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